Frankstrong commented on the following stories on BizSugar
I've found a lot of success promoting content, vice a call to action with a hard sell, like demos, or offer registration form. Still, I choke a bit on my perception that it is nearly impossible for a brand to build a community on Facebook without ads, and then brands have to pay again to promote content to that community. They've filtered out the organic displays by design. Sure, people can select "recent" in their stream, but that's not the default setting."
Great! The fact is the occasional pitch from an entrepreneur with a solid story angle is likely to be quite welcome from reporters looking for stories. To this end, I have long thought entrepreneurs had an advantage polished PR pros could never match. "