Lyceum commented on the following stories on BizSugar
Ann-Christin. Great tips. As I understand the philosophical meaning of a true ego (I in Latin), I have to comment on your statement: "Cater to your audience, not your ego" You have to start with yourself and understand your "why", before you could cater to your audience. From my site, Ego Sole Trader: "My work as a social media enthusiast and "Trader in Matter & Spirit," is to provide moral and practical support to sole traders (sole proprietorship), solo entrepreneurs and business-minded individuals. I help businesses use new media to boost their supply and value chain. I guide business leaders with an integrated approach based on a rational business philosophy. Your goals should be your concretized values." http://www.egosoletrader.com/worklife/"
Duncan, I understand that people could think about the word in that way, but I am here to guide them in right direction! :) It is important to understand the true meaning of a word and that you are able to defend the concept. I call myself a rational egoist in my Twitter profile. It should be enough to write the word egoist, but I want to get rid off any misunderstandings. If you want to have a clear explanation of the difference between egotism and egoism, read the introduction to Ayn Rand's novel, The Fountainhead."
Yoni, Great piece. You end paragraph is splendid: "Take a piece of advice from Waldo. Make yourself unique. Make yourself bold, clear, singular, discernible and conspicuous! The crowds are huge. The odds of being found by chance are astronomical. Make yourself easier to find!""
Marcana Guides, I am a rational egoist and I have no problem to be selfish (i.e., striving to achieve my values) and give, share and help at the same time. Justin McCullough's post is another example why I have to write a manifesto on the trader principle sometime in the future."
Zack, I am interested to learn more about your company 59thirty. Maybe you could be interested in listening to my podcast interview with software entrepreneur, Brett Owens. We discuss the start-up phase, business planning, etc. http://www.blogtalkradio.com/ego/2010/09/19/ego-interview-with-brett-owens "