Lyceum commented on the following stories on BizSugar
Writing Your First Internal Social Media Policy? Here’s What You Need To Know
"Sandra Hennessy has a created a good guilde line for setting up a social media policy. I think it is important to remember that it should NOT be over complicated and that you should NOT focus on what you NOT are allowed to do. Personally speaking: Could we find a better word for the P.C. word, stakeholders?"Importance Of SWOT Analysis In Your Marketing Plan
"The SWOT analysis is a "living" document that will change over time. I remembered using a computer program for creating a SWOT analysis in a business case during my university studies. Nowadays I do a simple version of it together with a lean canvas business model exercise in 20 minutes."Klout – Measure Your Social Influence
"Yes, they are. I like Klout, but as I said, you have to take it with a grain of salt. I like to see the Klout score when I am tweets. I must admit that I haven't been so active on Klout recently, but I enjoy the service now and then, logging in and giving tweeps +K's."Subscribe
$1 Billion Tumblr Deal Turns 26-Year-Old Founder into Mega-Millionaire
"Congrats to David Karp and thanks to Joshua for sharing this story. I have the same questions as Ivan and Robert about the monetization of the deal. If Yahoo! would implement smart ad options similar to InfluAds and BlogAds, that could turn out in a good way for Tumblrs' users and readers. I have been a Tumblr user for a pretty long time and I am using the platform for some of my own domains and niched sites, e.g., NameDayGift, AtlasAnd, and ObjectiveArgentum. Talking about argentum (the Latin word for silver and money), I hope that Mr. Karp will be paid in real money and not in paper money! ;)"