Lyceum commented on the following stories on BizSugar
Building A Community vs. Building A Personal Brand
"David, I think it is an integration of finding, developing and protecting your personal brand and at the same time interact in different online communities (in my case, e.g., Small Business Trends and here on BizSugar) and participate in social activities like Mashable Meetup and Social Media Club in Gothenburg, Sweden. David Stiernholm (@DavidStiernholm on Twitter) said something like this to me during a lunch meeting: "You have integrated your personal brand and your profession as a social media enthusiast in a good way." I credit my insight in fundamental ideas for this integration and that is why I use the motto, "Trader in Matter & Spirit" in my Twitter bio."How and Why I Podcast :: Small Business Marketing Blog from Duct Tape Marketing
"John, I have been blogging since 2002 and I think that is my hub, but podcasting will add another dimension to my social media activities. I enjoy having a conversation with interesting individuals and learn stuff from and exchange ideas with them. It is a great way of creating content. During these five years, you have built a huge data bank of a wealth of information and knowledge. My goal is to have a show on a regular basis. It is a bit tough to line up several people to interview in the start-up phase of the show. During a period of time I had a guest almost every week, but I had to take a break recently and plan for the future. I want to have a show at least a couple of times per month in the future. I will start to book guests and add them to the "pipeline" soon again and start the show again after the holiday season. I use Blog Talk Radio's podcast service, so the show get recorded and archived at once. I listen to the show and then manually add show notes and a timeline in a post on my blog. I call into the dashboard system by using Skype to Blog Talk Radio's number for hosts. I use Plantronics headset (recommended by Skype). I don't edit the show as it is now. I have to check out iStockphoto and Casting Words. When could I have an interview with you about Duct Tape Marketing, your new book and referral marketing, and other things? All the Best, Martin http://blogtalkradio.com/ego"3 Ways of Return of Engagement
"Hi Susan, I have been blogging since 2002 and I can see with my type of blog that it is hard to get plenty of traffic to the blog, but it generates a steady portion of search results to it. I am reviewing the stats on a regular basis. The addition of Twitter has increased the engagement in a good way. Have you written any piece on this topic? All the Best, Martin"3 Ways of Return of Engagement
"Yoni, Thank you very much for your input and for sharing your experiences. My personal EGO blog has been around for 8+ years, so it receives a good portion of traffic from the search engines. My new site EGO Sole Trader will be more focused on my role as a social media enthusiast and the goal is to write posts that could be good reading material for potential business partners and clients."Subscribe
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
Get Better Now With The One Hour Rule
"Zack Shapiro: Inspiring piece! I will set a goal to create a simple computer game during 2011. I attended a course on GameMaker and have now ordered a book on this topic."