Whether you’re using marketing automation or not, tracking the activities of the people who connect with you via webinars & tradeshows will result in better leads.
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BLASTanna submitted the following stories to BizSugar
Things Marketers Should Track: Webinars and Events
Posted by BLASTanna under MarketingFrom http://blog.act-on.com 4496 days ago
Fresh Ideas for Your Next Blog: 11 Sources of Content Inspiration BLASTmedia
Posted by BLASTanna under MarketingFrom http://www.blastmedia.com 4497 days ago
Made Hot by: xxysystem90 on August 3, 2012 6:42 am
Content marketing can be tricky, especially when you don't know what to write about. Check out these 11 places to look for fresh content inspiration.
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Tips To Create A Usability Test Facilitator's Guide
Posted by BLASTanna under TechnologyFrom http://blog.fusionalliance.com 4497 days ago
Made Hot by: DMDdistribution on August 6, 2012 4:41 am
If you're ready to make the investment in a usability study, what do you have to do to make sure you get the data you need?
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How Are You Doing? Benchmark Your Performance and Concerns
Posted by BLASTanna under MarketingFrom http://blog.act-on.com 4497 days ago
What challenges are marketers facing today? Get insights about marketing today from Act-On's monthly marketing survey.
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Right Person Wrong Time: Using Lead Nurturing to Coax Commitment
Posted by BLASTanna under MarketingFrom http://blog.act-on.com 4498 days ago
Just because a lead is qualified, doesn't mean they're going to buy right away. A lead nurturing program is an ideal way to reach missed opportunities & stay on their radars.
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Will the Real Shell Please Stand Up?
Posted by BLASTanna under Social MediaFrom http://blog.fusionalliance.com 4498 days ago
Greenpeace's elaborately executed Shell Oil hoax fooled even the most savvy of social media experts. But will such tactics help or hinder Greenpeace's cause?
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Feeding the Beast: Mapping Your Content to Your Buyer’s Journey
Posted by BLASTanna under MarketingFrom http://blog.act-on.com 4499 days ago
Buyers get an estimated 80% of the information they need online, use these tips to make sure that the content they're reading is your marketing content.
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Employee Spotlight: Getting to Know the Recruiting Team
Posted by BLASTanna under Human ResourcesFrom http://blog.fusionalliance.com 4499 days ago
Fusion Alliance is made up of people who reflect the core values of our organization. Learn more about the Recruiting team and how they live Fusion Alliance's values.
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Social Media Governance in Regulated Industries: The Right People
Posted by BLASTanna under Social MediaFrom http://blog.fusionalliance.com 4500 days ago
Made Hot by: sannwood on August 1, 2012 4:57 pm
Regulated industries have their own set of challenges surrounding social media channels, but social media can be done effectively with the right mix of people.
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Segmentation: The Email Marketing Weapon You Might Be Overlooking
Posted by BLASTanna under MarketingFrom http://blog.act-on.com 4500 days ago
Made Hot by: Emma on August 1, 2012 9:31 pm
Segmentation is a key strategy for increasing email marketing metrics and conversion rates. Get seven best practices for successful segmentation.
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