BizSugar.com › User › Caron_Beesley › Submitted

Small businesses are in a unique position to create valuable customer experiences. Their products and services are often niche; the target customer is very defined; and business operations are agile and unconstrained by corporate rules and processes. Small businesses are also trusted for their inte Read More

So you’ve got a great idea for a new product or solution and you think it’ll be a sure-fire hit. Not so fast. To find out if your idea has traction, you need to test it.

It’s an often-overlooked step that can help you refine your offering and ensure a successful go-to-market strategy. So before Read More

According to a survey by Constant Contact, 39% of business owners make email marketing their priority and consistently rank email as “the single most effective tactic for awareness, acquisition, conversion, and customer retention." Yet, one of the biggest challenges faced by any email marketer is g Read More

Hate the rain, snow and ice? Sure it’s an inconvenience, but for small businesses the cost of winter weather can be devastating. Winter weather costs U.S. businesses $10 billion in combined economic and insured losses each year.
30% of small businesses close for 24 hours or more due to a disaster Read More

Does identity theft keep you awake at night? These days there’s a good chance that you’ve had your identity stolen. But what about your business data? According to Travelers Insurance, 62% of cyber-breach victims are small to mid-size businesses. These businesses are also at the greatest risk of at Read More

Small businesses and freelancers often bypass the services of an accountant, thinking they are too costly or simply not needed. But the smallest financial slip-up or oversight can hurt your business cash flow or even get you in trouble with the IRS.So how do you find the right fit, for your needs, Read More

Starting a retail business (and joining the more than 24 million people who earn a living this way) can offer many rewards to the right kind of entrepreneur. But how do you go about getting started? Here are some steps that you will need to follow (from a business planning, structure, and legal per Read More

Do you have a gut feeling that you need to grow and diversify your accounting business? Hoping to become a trusted advisor to small businesses in areas other than tax planning and preparation? Here are some strategies and tactics for growth that can help. Read More

Mergers and acquisitions are up there with death and taxes as one of life certainties. But what happens when it strikes close to home and one of your business clients is acquired by a larger company. It’s a worrying time. But it doesn’t have to mean the end of that particular line of business. If y Read More

Everyone wants good publicity, but running a small business on a budget means you often don’t have the time to concentrate on full-blown public relations (PR) efforts. But there are lots of things you can do to raise awareness of your brand, your products, and your successes – without breaking the Read More