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Your employees are a key asset in keeping your business running smoothly, but they’re not an insignificant business expense. Here are few strategies for controlling your payroll costs without shortchanging your staff, limiting your growth potential, or jeopardizing customer service. Read More

These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year. Read More

While some large, national companies, like McDonald's, are happy to have followers from anywhere and everywhere, smaller, niche businesses can benefit greatly from reaching people and growing a following in their own industry. A small business in a specific town, city or region, such as a spa that Read More

People often ask me how I’m able to run my business while traveling the world and having lots of amazing adventures. What works is going to be different for each person and, if you’re looking to improve your productivity, you’re more than likely going to have to experiment with a few things to find Read More

When it comes to writing for the web, you need to be compelling and establish your value to customers quickly. Here are six mistakes businesses often make, and how you can avoid them. Read More

Metrics & ROI - What metrics can marketers track to make sure their content strategy is headed in the right direction? Read More

Troublesome employees can be a pain in an employer's side and a real impediment to business prospects, so firing them can be a real boon.

While you may hope to weed out potential troublemakers during the interview process, it may take some time for a worker to reveal his true colors. By then, gi Read More

When it comes to marketing, there is definitely a limit to the time and effort one small business owner can invest – without neglecting another important piece of the business. Although some feel that there is nothing to be gained in Social Media Marketing – I strongly disagree. You have an oppor Read More

The dream is to love what you do, right? Despite not being able to do exactly what you love, entrepreneur Josh Shipp says there are ways to turn your passions in money making careers. Read More

Everyone’s heard the refrain “cash is king” when it comes to running a small business and it certainly can be true. There are many new or small companies that are profitable but are still forced to close their doors because they didn’t manage their cash flow appropriately. That’s why careful cashfl Read More