CateCosta submitted the following stories to BizSugar

It’s tough enough to drum up clients. For a business being bootstrapped by its owner, getting stiffed for services rendered can spell financial trouble.
To avoid finding yourself in a similar situation, it’s best to steer clear of potentially problematic clients. Here are some telltale signs to wa Read More

5 Social Media Rules Every Entrepreneur Should Know

Avatar Posted by CateCosta under Social Media
From http://www.entrepreneur.com 3931 days ago
Made Hot by: SJC on January 6, 2014 9:50 pm
Social media can level the playing field between industry leaders and upstarts, between multinational corporation executives and small-business owners, making peers of all participants. Yet appearances can be deceiving. To borrow from George Orwell's Animal Farm, all social-media users are equal, b Read More

Liquidation Preference Basics | CateCosta.com

Avatar Posted by CateCosta under Raising Capital
From http://www.catecosta.com 3935 days ago
Made Hot by: AmyJordan on January 3, 2014 8:22 pm
There is one term that comes up over and over again that new entrepreneurs are not familiar with/don’t understand that has a gigantic impact on the payout an entrepreneur can get when his or her company either fails and closes up shop or succeeds wildly and there is a profitable exit: the liquidati Read More

6 Simple Things You Can Do For A More Productive 2014

Avatar Posted by CateCosta under Strategy
From https://www.openforum.com 3936 days ago
Made Hot by: lyceum on January 2, 2014 5:11 am
Are you ready for your best year ever? Start 2014 off on the right foot by following these 6 tips.
Read More

5 Must-Know Public Relations Trends For 2014

Avatar Posted by CateCosta under Public Relations
From https://www.openforum.com 3937 days ago
Made Hot by: centrifugePR on December 31, 2013 9:58 pm
Start the new year off right by jumping on any of these 5 PR trends that are going to be making an impact in 2014.
Read More
Most businesses fail to scale up. Here are three obstacles you need to blast through if you want your business to grow. Read More

5 Predictions for Social Media in 2014

Avatar Posted by CateCosta under Social Media
From http://www.inc.com 3939 days ago
Made Hot by: Digitaladvert on January 4, 2014 3:21 pm
The game is changing in social media marketing--big time. Are you ready? Here are my five predictions for social media in 2014, and what they mean for your business [Dave Kerpen]. Read More

How to protect your business before things go wrong - CBS News

Avatar Posted by CateCosta under Strategy
From http://www.cbsnews.com 3940 days ago
Made Hot by: bigmoneyweb on December 27, 2013 1:23 pm
Obviously, you can’t always dictate all the rules, much less protect yourself from all of the risk that is inherent in business. But you can find ways to stack the deck in your favor -- here's how: Read More
Becoming a prosperous company most often depends on being in the right market, at the right time, with the right solution, with sufficient capital, with the right management team.
But even a business with each of those attributes may fail to achieve its potential if its owners make these all too c Read More

7 Myths of Email Marketing (Infographic)

Avatar Posted by CateCosta under Online Marketing
From http://www.entrepreneur.com 3944 days ago
Made Hot by: DigiTechBlog on December 24, 2013 8:49 pm
Have you heard that the words you use in an email's subject line can doom your note to the spam folder?

Perhaps someone told you the best time to send emails is 3 p.m. on Thursdays.

These are myths, and there are a lot of them swimming around out there about email marketing.

Before you pla Read More
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Share your small business tips with the community!