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Are you tracking what’s happening on your website? If you own a business and you don’t know what’s happening on your website, a big fat shame on you. Read More

People do things to their customers online that they would never do to them in real life. Would you force a customer to look at a 15 second video before being allowed to enter your store? Would you hold a big, obnoxious sign up to their face in the middle of them examining your merchandise?
No? Read More

Most businesses say that finding effective advertising platforms for their business is one of the most confusing, and frustrating parts of having their own business. Read More

For many small business owners, traveling to meet with clients, attend conferences, or speak at industry gatherings is a necessary aspect of building their companies. But without some smart organizational strategies and tools, time away from the office for business travel can also be a nightmare. Read More

Your business can live or die based on customer reviews. It’s a reality you as a business owner needs to embrace.

Whether you like it or not, the internet has given your customers a soapbox to voice their pleasure or discontent when it comes to how they feel your business treated them. Read More

How do you organize your business?
Still using file cabinets overflowing with old documents you’ll most likely never read again? I was introduced to Evernote a few years ago by a friend and fell in love with it. Read More

One great feature of WordPress is it’s use of taxonomies. Taxonomies means to group things together. In WordPress, this is primarily done through the use of Categories and Tags. Read More

When we think about franchising, we inevitably think of fast food because it’s everywhere and a part of our everyday environment. But that’s only one example of what a franchise actually is, and it can create misconceptions on what franchising really is. Read More

Your competitors are your enemy, you need to find out everything you can about them…..so you can one day crush them.

At least that’s the way the thinking usually goes. Like in war, the competition is seen as the enemy, never to be trusted. That’s BS,……your competitors can be a source of some o Read More

orrester Research recently put out a survey of nearly 58,000 residents in the U.S and Canada in which they asked participants to rate how they trust several online marketing channels. The most trusted form of online marketing, recommendations from friends and family, which garnered a 70% trust fac Read More