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The truth is, social media is like a relationship: you need to invest time to make it work. Here’s what to do to get the most out of your social media strategy. Read More

Using social media to market a brand can be tricky, and it only gets more complicated when social CRM enters the picture. Once a social media presence has been established, there’s a good chance that customers will start using it as a way to reach out with their problems, questions, or concerns. Be Read More

Social proof is a buzzword that has been floating around for some time now, and the term is gathering ever-increasing momentum in online marketing circles. The idea that someone else´s experience will somehow help us predict our own is something that online marketers or small business owners, shoul Read More

Online ticket vendors have huge customer turnover, but with big numbers come big mistakes. With a lot of competition, ticket vendors have little room for error; if your site doesn’t work, customers can easily go to another one.

Here’s some useful advice from experts in eCommerce software for onl Read More

It was nearly impossible to look at a newspaper or media outlet in 2014 without seeing a story about cybersecurity. Various news organizations had their home pages and Twitter accounts vandalized, 233 million eBay users had their account info comprised, and Sony Pictures suffered a high profile att Read More

Arguably, one of the most valuable business outcomes to have come out of the internet age, for both vendors and customers alike, is the ability to make more informed choices when purchasing a product. As buyers, recipients of a service or simply curious researchers, we now have access to millions o Read More

The long-held opinion of Facebook as a corporate time-waster may soon be a sentiment of the past. Facebook at Work (FaW) hopes to be the next big player in the enterprise social networking world. The service, which was released to a small test group of companies and on a limited mobile release for Read More

CRMs with iPhone & Android apps
We have gone ahead and curated a list of the top 12 CRMs listed on GetApp with native iOS & Android apps. There are solutions here for every business size, from solo-preneur to startup to full blown enterprise CRMs.

Having a CRM with a native iPhone or Android ap Read More

When starting a small business, you might not think it’s important to manage the few leads you have, at first. This is a common misconception. The thinking is: “I’ll deal with it later.” But you’re hurting your fledgling business when you look at it that way. The sooner you get on top of your leads Read More

When you start your own business there aren’t enough hours in the day to get it all done. Making your life a little easier by using the awesome marketing software we have available to us makes perfect sense. Read on for some innovative ideas that businesses have used to ramp up their marketing effo Read More