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Marketing Analytics is the practice of analysing and measuring marketing performance using business metrics such as ROI, marketing attribution and more. Marketing Analytics has become imperative for marketers to closely evaluate the performance of their marketing initiatives, to succeed in the comp Read More

According to a recent IDC prediction - Online Communities will continue to grow in support of business innovation across all enterprise functions, increasing by $200 million in 2015, a 30% increase over 2014. Last decade has seen a huge upsurge in the word of social, mobile and cloud. Read More

Check out the latest features that can get you a sustainable community.
A research showed that about 60% of new online community users began using and visiting the community regularly, only on the basis of their first experience. Read More

About Salesforce CRM – Salesforce is a CRM platform offering a gamut of cloud based solutions that are designed to enhance sales, support, customer success, engagement and much more. Salesforce .com’s scalability, flexibility and rich functionality across sales, customer support, analytics, communi Read More

Salesforce and NetSuite are the industry’s leading enterprise SAAS providers – Salesforce for CRM and NetSuite for ERP or “back-office” solutions. With the prevalent usage of the two platforms, connecting these lets you manage your business and underlying processes more effectively – creating a sea Read More

What a perfect advent to Dreamforce 15 – A 300+ Feature-rich Summer ’15 release and Salesforce entering the Fortune-500 league. Marc Benioff quoted on the development: “This is a huge milestone for Salesforce, and a great validation of our dedication to the cloud and customer success, as well as th Read More

Want to leverage marketing automation to streamline your event marketing process? To know more read our blogpost. Read More

Learn how can you enrich your database & convert it into robust lead database, leveraging the power of Contact Washing Machine. Read More

Success story detailing how our data management services enabled improvement in the demand generation pipeline which helped our client solidify their company presence in the market and improve bottom line results.
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Know everything about Bad Data – Its Causes, Effects and Preventions – in our series of articles – “Fuel for Marketing” Read More