BizSugar.com › User › JulieWeishaar › Submitted

Getting your branding right as a small business owner is essential for several reasons. It impacts how you attract and engage with customers. Read More

Effective content marketing strategies are innovative, up-to-date, and engaging for your target market. They should be available to potential customers no matter how or where they want to make a purchase. Competition is fierce, with almost 70% of businesses actively investing in content marketing. Read More

Do you have a few blog posts that have massive exposure and engagement? Did you know that you can breathe new life into the same content by repurposing it? Why create new content if older content has already proved to be of interest to your target market? You already have a head start on the idea a Read More

Today’s consumers want the freedom to search the web for the products and services they need wherever they are online. The buyer’s journey consists of a variety of touchpoints where customers engage with a brand. What is omnichannel marketing? Customers want to know that the brands they purchase fr Read More

With the rise of social media, marketing strategies have undergone a shift and placed social media influencers at the front and center of campaigns. Depending on the product and influencer audience, this type of marketing strategy can successfully boost a company's image and bring that company into Read More

We all know that content is king. This means that You might be thinking, “I don’t choose my customers; they choose me.” Well, yes and no. Customers choose to spend their money with you – or not. However, you have the right to either not take on a customer or fire one. Why would you turn down money Read More

business blogging is the throne. Blogging has a significant impact on your business success. Consistent, helpful, and relevant blogging leads to increased brand awareness, more leads, improved customer relationships, and higher conversions. Even as trends change and technology advances, several thi Read More

If others are talking about your brand online, you better hope they are saying nice things. Are you listening to what they are saying? Your online presence on social media plays a critical role in how others perceive you and your business. If people are happy with and like you, others will know. In Read More

You might be thinking, “I don’t choose my customers; they choose me.” Well, yes and no. Customers choose to spend their money with you – or not. However, you have the right to either not take on a customer or fire one. Why would you turn down money and do that? Because some customers are unreasonab Read More

We live in a crazy world where everyone is running around like chicken’s without heads. Time is our most valuable and limited resource these days, so we must act FAST and EFFECTIVELY to get our marketing message across. Animated videos are an engaging method to help you tell your business story in Read More