BizSugar.com › User › JulieWeishaar › Submitted

Google is starting to place more emphasis on user experience as playing a pivotal role in differentiating good content over bad content. And SEO strategies, including building quality links to your site, put video content on the front lines. Even though video content can’t be read in the same way a Read More

What Really Matters is Content Reception. The subheading here says it all. Too many content developers focus on the development of it, rather than the ultimate reception, and that’s what really matters! Read More

So you decide you will jump on the bandwagon and start writing a blog. You take great pains in creating interesting and valuable content but you can’t understand why no one is visiting your blog. Why? The answer is simple. In order for someone to visit your blog, they first have to know it is there Read More

Everyone is familiar with the term branding, but it has different meanings to different people. Social media marketing helps businesses raise their brand awareness. From a consumer perspective, the term branding suggests companies like Nike, Apple, Google and Xerox. Google and Xerox have even becom Read More

A lot of owners tell me that they don’t need to use local business video. They say that it is only for online businesses. While they may have a website, their focus is on the brick-and-mortar side of things. Well, that’s all well and good, but here’s the thing. Your local customers are using the we Read More

Small business owners have unique marketing challenges. The larger brands have higher budgets and more resources to get their message out. However, there are many cost-effective options to include small business video in your marketing initiatives to connect with prospects online. Video marketing h Read More

Small businesses need to focus on both the online and offline marketing initiatives that are either currently working or the ones that provide the best ROI. Read More

Content marketing is essential to remain competitive in today’s online world and help you meet your business goals. It involves the creation and distribution of valuable, relevant, and helpful information to your target audience. Read More

Creating great content-driven SEO that is helpful and valuable to your target audience is a time-consuming task. What can you do to work smarter and not harder? Turn your blog post into a video and SlideShare presentation. Read More

Mirror mirror on the wall, what’s the best visual content of all? People prefer to see than read. Images and videos are the foundation for the New Internet Language and marketers need to accept this fact by giving their viewers what they want. Read More