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Marketing your business today meaning learning from past mistakes - and fixing them fast. It requires an iterative mindset similar to so-called "Agile" development principles. Read More
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Small companies are more flexible, more innovative, more customer-focused and more trustworthy than big companies. Why? Because they have to be. Read More
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Are Your Salespeople Selling?

Avatar Posted by KEXINO under Sales
From http://kexino.com 4438 days ago
If all you are doing is reading out the brochure before asking for the sale, then you are not selling. You're begging. Read More
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Marketing your business isn't about technology, social media or flashy websites. It's about what you say and do to earn reputation, respect and trust. Read More
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Trying to please everyone ends up pleasing no-one. Target your business value offering to a select niche can maximize sales opportunities. Read More
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For most companies, changing their logo is more an ego trip than anything else. Today, your company's got better things to spend money on. Read More
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Business marketing today is no longer about the technology behind the initiatives. It is about connecting and providing value to meet customer expectations. Read More
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Every business is a people business. Thanks to a newly-empowered, more demanding customer, businesses need to treat their customers as individuals again. And that's how it should be. Read More
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I don't want salespeople repeating marketing copy or technical specifications from the website. If I want a parrot, I'll buy one. Read More
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How do you keep your business value remaining relevant in the minds of your customers? Change is always going to happen. The challenge is refining your value perception at the pace of change. Read More
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