Copywriters use specific techniques in their copy to help clients deliver value on their expertise; learn about 3 such writing tactics that I've used in the past, and why one of them has landed me in hot water more than once.
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KelvinIsAwesome submitted the following stories to BizSugar
3 Crafty Writing Tactics That Get Positive (and Negative) Attention
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From http://www.functionwriting.com 4407 days ago
This is Where the Perfect Headline Goes
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From http://www.functionwriting.com 4414 days ago
This is where the description of today's post is written. This sentence describes the central theme of This is Where the Perfect Headline Goes in a manner that the reader finds enticing enough to click through to the article. It will work.
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The Unlimited Power Of Positive Words (Part 2)
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From http://www.functionwriting.com 4414 days ago
The power of positive words n your copy goes a long way to persuading your readers to take action. Positive energy trumps negative. Every. Single. Time.
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Back of the Box Cooking Instructions or How to Fail at Copywriting
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From http://www.functionwriting.com 4414 days ago
Creating a logical path for your readers is one of the copywriter's primary tools for helping others. Apparently the guys who write the cooking instructions on boxes of frozen chicken disagree.
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The Persuasive Power Of Small Words (Part 1)
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From http://www.functionwriting.com 4434 days ago
Made Hot by: WorkSpace on July 19, 2012 11:10 pm
We all know it's important to keep posts short and tight without any excess baloney, but should we do this at the cost of our unique styles. Read this awesome post to find out.
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Why Zombies Are A Copywriter's Best Friend
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From http://www.functionwriting.com 4441 days ago
Made Hot by: Entrepreneurosaurus on July 12, 2012 4:29 am
If you're a copywriter with loads of brains to spare (unlike me), then really smart zombies will quickly become your best friends.
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Why Twitter Is Way Better Than Hard Drugs
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From http://www.functionwriting.com 4449 days ago
Made Hot by: TalkingHedzPR on July 5, 2012 4:02 am
Follow these five important aspects of social media giant twitter and get a more powerful and more useful buzz than hard drugs can deliver.
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