I will bet you an Italian-sausage pizza (with choice of two toppings, plus extra cheese) that less than 1 percent of business owners in the United States know what I’m about to tell you.
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Larry J Keltto submitted the following stories to BizSugar
What World-Class Salespeople Do That You Don’t


From http://www.thesolopreneurlife.com 2572 days ago
Made Hot by: SJC on January 12, 2014 6:27 am
Solopreneur Survey Results: 2013 Was a Good Year, Expectations Are Very High for 2014


From http://www.thesolopreneurlife.com 2573 days ago
The year 2013 was a good one for solopreneurs and they have very high expectations for 2014. But to meet their expectations, solopreneurs must overcome challenges with cash flow, time management, and sales and marketing. Those are among the key findings in The Solopreneur Life 2013 End-of-Year Surv
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David Ogilvy’s Second Commandment for Great Copywriting (and How to Use It)


From http://www.thesolopreneurlife.com 2574 days ago
Made Hot by: FutureVision on January 8, 2014 5:43 pm
Today, I’m going to share David Ogilvy’s Second Commandment. I believe it was Ogilvy’s Second Commandment, combined with the wisdom to never abandon it, that made him the king of advertising.
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David Ogilvy’s First Commandment for Great Copywriting


From http://www.thesolopreneurlife.com 2578 days ago
Made Hot by: SJC on January 4, 2014 5:48 am
The foundation for David Ogilvy’s greatness was an unwavering faith in great copywriting. For Ogilvy — and for any copywriter worth his or her invoices — “great copywriting” means copy that sells. With that as background, here’s Ogilvy’s First Commandment for great copywriting.
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My Goals for 2014


From http://www.thesolopreneurlife.com 2581 days ago
Made Hot by: Digitaladvert on January 2, 2014 6:12 pm
This is the eve of 2014, and I am writing a list of goals I want to achieve in the next 12 months. My overarching goal for 2014 is easy to comprehend, yet difficult for me to accomplish: slow down.
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Why I Don’t Play SEO Games


From http://www.thesolopreneurlife.com 2617 days ago
Made Hot by: deanuk on November 29, 2013 1:15 pm
Placing links in comment sections has been standard SEO advice for many years, and thousands of innocent people have done it. Apparently that advice has gone bad, maybe.
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The One Thing Nobody Tells You About Starting a Business


From http://www.thesolopreneurlife.com 2618 days ago
Made Hot by: problogger78 on November 28, 2013 9:44 pm
Recently, a reporter from the Greenville (South Carolina) News asked me: “What’s the biggest surprise for people who become solopreneurs?” The biggest surprise is a doozy, and it ruins hundreds -- perhaps thousands -- or startups every year.
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The Ultimate Perfect Niche? It Might Be Walt Disney and Disneyland


From http://www.thesolopreneurlife.com 2622 days ago
Made Hot by: LimeWood on November 26, 2013 9:41 pm
When Walt Disney conceived of Disneyland in the early 1950s, he was a broken man in a tortured state of mind. He was estranged from the Disney studio and he spent all of his time playing with toy trains in his backyard. By 1955, Disneyland opened. How was that possible?
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2 Proven Ways to Beat Shiny Object Syndrome


From http://www.thesolopreneurlife.com 2623 days ago
Shiny Object Syndrome is the urge to spend money and time on something new. Most solopreneurs fall victim to Shiny Object Syndrome at some time or another. Fortunately, there are two proven ways to beat it.
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6 Copywriting Practices From Trader Joe’s “Fearless Flyer” That Will Boost Your Sales


From http://www.thesolopreneurlife.com 2624 days ago
One of my favorite periodicals is published by a grocery store: it’s Fearless Flyer, a monthly publication from Trader Joe’s. In each issue, Fearless Flyer employs six copywriting practices you can use to improve your sales.
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