Larry J Keltto submitted the following stories to BizSugar

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Participate in The Second-Annual Solopreneur Life End-of-Year Survey. The results of this anonymous survey will advance our knowledge of the current state of solopreneurship. Read More
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When considering environmental issues, I don’t think about “being green.” I think about “stewardship.” If you’re not familiar with the word stewardship, it means the careful and responsible management of something that’s been entrusted to a person’s care. Read More
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For trademarking purposes, deciding whether a term is “generic” might not be as clear-cut as you would think. A recent trademark proceeding involving banking and investment giant ING makes this point clear. Read More
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Branding and reinvention expert Danielle M. Miller has a fresh take on branding that will help you clarify what your business does and differentiate your business in the marketplace. Read More
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The most common mistake for hikers is setting too fast of a pace. The same is true for solopreneurs. Read More
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Most people are reluctant to change, unless their situation demands it. Use these questions to highlight a customer’s problem and help her discover its magnitude. Read More
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What is the definition of success for you and for your life? This might be the most important question to ask — and answer — as you enter into solopreneurship. Read More
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Recurring income can make or break your solo business. Find out what recurring income is, why it's so important, and how to make it part of your business. Read More
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From “SpongeBob SquarePants,” it’s useful for all of us to hold our solo businesses up against The Krusty Crab and the Chum Bucket and ask: “Which does my business most closely resemble?” Read More
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The solopreneurial streak is wide, deep, and stubborn in many of Clint Eastwood’s movie characters. Let’s look at what they can tell us about the solopreneur life. Read More
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