Martina Iring submitted the following stories to BizSugar

Google Authorship is considered a must-do marketing tactic, especially when it comes to visibility in search results. Don't have a blog? Don't have a Google presence? Don't want to link a personal profile to your business? I have the details of what the deal is with Google Authorship in this post… Read More
Google Analytics – a FREE website analytics program that gives your small business all kinds of valuable info about what’s happening on your website. A must-have for every small business! Read More

Why I love website footers (and what you can put in them)

Why I love website footers (and what you can put in them) - http://martinairing.com Avatar Posted by Martina Iring under Online Marketing
From http://martinairing.com 2775 days ago
Made Hot by: centrifugePR on February 17, 2014 5:54 am
Haven’t given much thought to your small business’ website footer? Well, it’s time for a pedicure. It's not just where you stick in your legal links and then forget about it. It can be so much more! Use it for your SEO, to initiate contact and otherwise be helpful to your website visitors.
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Think of it like the search engine optimization speed dating. Give out those digits! By listing your small business in online directories, you’ll be creating inbound links which is very good for SEO. Here are the top online directories, as well as some helpful hints to get you started. Read More
Fast and furious. That's the rate of Facebook changes rolling out of late.
I’ve put together a brief overview of the most notable things that have been going on with Facebook over the last year or so and how it affects your small business marketing. A sum-up that will quickly have you up to date! Read More
I know, I know. New Year’s resolutions are cliché. And, by the end of the year, it's: "What were those goals again, by the way??" Time to try something different for 2014. I'm setting goals...my way! Read More

Making competition into a positive for your business

Making competition into a positive for your business  - http://martinairing.com Avatar Posted by Martina Iring under Strategy
From http://martinairing.com 2817 days ago
Made Hot by: robinandy58 on January 9, 2014 12:05 pm
The word "competition" probably doesn't bring up warm and fuzzy feelings for most. More like fear or animosity. But it's time to look on the bright side of the competitive environment. How can it help improve your business, your marketing, your communications and more? Read More
All of the pages of your website are important – not just your homepage or product pages. An often overlooked page is the “About” page. Have you given it the attention it deserves? Follow these tips to get your About page rockin'! Read More
Google can start to feel like a mystery to a small business owner. Heard of the latest Google algorithms called Penguin and Hummingbird? Or statements like: SEO is dead? I've gone ahead and laid out some of the most recent developments with Google and search marketing and what this means for your s Read More
A neat way to pump up your Google presence is Google Maps Business Photos. This offers a 360 degrees interactive tour of your business, giving a potential customer a look right inside! Now available in select cities. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!