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Treat your customers like people, not marketing segments. The key: pay attention to tweets, Facebook posts and other data that can help personalize the relationship. Read More

"We use Twitter, we're a social business," is like "I have an MBA, I'm ready to be CEO."

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Too much sharing and too little risk and security management are bad for business, especially among SMBs. Read More

Click, click and poof—you’re open for business.

In the Internet age, it can seem just that easy to start a small business. Entrepreneurs can access a variety of information and small business IT resources that make it easy to transform an idea into the next big thing. And it’s easy to see the Read More

Affordable mobile devices and ready access to Web and company resources have helped make the virtual office a reality for a growing number of workers.

A new survey of small-to-medium-sized business owners and employees detailed their reasons for using a virtual office. Topping the list was havin Read More

Despite 80 percent of respondents agreeing that bring your own device (BYOD) is the "new normal," only 45 percent have a formal BYOD policy in their workplace and only 51 percent were considering Desktop-as-a-Service (DaaS) as a solution to access data from their mobile devices, according to a surv Read More

Can your small business survive the untimely passing of a founder or high-ranking leader?

As morbid and upsetting as the thought of losing a business partner can be, it's one that every small business owner should seriously consider and plan against. The emotional fallout of losing a colleague—a Read More

It's an exciting time for ecommerce: the year is still relatively new, and it's time for business owners to look at what needs to doing to stay ahead of the game for the rest of the year. Read More

Congratulations on your pixel-perfect website. Getting around is a breeze, the expert photography delights and the compelling copy gives it a professional edge. Read More

Small business have several more funding options today than in the past, says Stephen Sheinbaum, founder, CEO and president of New York City-based Merchant Cash & Capital. His company, a provider of merchant cash advances for businesses (more on that later), is one of several new non-bank financial Read More