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Marketing your startup can get expensive and often the strategy you choose doesn't work as planned. How can you promote your products or services without spending a lot of money or time developing comprehensive marketing plans? Here's the answer... Read More

You can, through simple changes in your own body language - improve your chances to succeed and be happier. And if you're managing other people or teams, you can do the same thing. Some great insight in this TED video. Read More

Most business owners hate lawyers. Here are seven tips on how your small business or startup can hire a good lawyer (without losing your shirt). Read More

The 2013 Brandz Top 100 Most Valuable Global Brands report was just released. Here are 10 key conclusions from the BrandZ 2013 report and the important lessons for small business.

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If you have invested considerable time and resources on social media marketing over the past year and feel frustrated, you are not alone. About 61% of small businesses don't see any return on investment on their social-media activities. Read more to learn the simple answer... Read More

Every day we hand out a tiny brochure about our businesses without even realizing it. Here are six ways to spiff up your business card so that it collects sales, rather than dust. Read More

This is a phenomenal story of Chobani Yogurt and shows that the first step, no matter how small, is crucial to success. Just do it! Read More

74% of small businesses do not have a disaster plan and 84% don’t even carry insurance against natural events. Here are 8 thoughts on what you can do to prepare your business for emergencies of all stripes. Read More

Strong leadership without strong management can result in chaos and inefficiency. Strong management without strong leadership can result in tunnel vision and paralysis. Here’s a wonderful short video in which Steve Jobs talks about managing people and his leadership style.
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What your customers and potential customers say publicly about your company’s products and services matters a great deal. Here's why (plus three tips to improve your customer service). Read More