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You might be tempted to buy a “ready-made” logo you found at an online logo store. After all, it costs only $99 and you can personalize it with your business name. Don’t do it. “Ready-made” logos that you find in logo stores do nothing to help your business stand out and expose you to legal risk. Read More

Interesting research about productivity and efficiency. If you're a business owner, or if you are trying to improve your own productivity, this is an important read. Read More

It's 2016. If your website still looks like it was created in 2010, you should consider a redesign. And if you don't have a dedicated digital home for your business, you're falling behind your competitors. Here's a great collection of tips, best practices, and resources. Read More

Regardless of how meetings are organized and how long they last, they are challenging for participants. What can you do to be more effective in meetings? The answer lies in learning to be a more persuasive communicator. You can do at least five things to improve your communication skills. Read More

Most customer service teams respond to customers with sympathy. Sympathy is rarely an ideal response to a customer’s problem. Here's why. Read More

Really bad marketing emails can easily destroy a company’s reputation and annoy even the most loyal customers. How can you get your customers and prospects to open your email? What can you do to help ensure that your email campaigns don’t anger loyal customers? We share 10 useful tips. Read More

Empower Your Small Business, brand NEW issue of @crowdSPRING's SmallBiz newsletter just published. 44 great productivity tools, how color influences what people buy, deciding whether advice is good or bad, traits of great leaders and business, smart interview questions and MUCH more. Read More

When you designed your logo, website, business cards, marketing materials and your products, you probably spent some time picking colors. But did you know that color has a big impact on what people buy? Here's a great infographic with tons of details on how color influences what people buy. Read More

Entrepreneurs and small business owners must manage many different tasks in a short amount of time. Here’s a useful infographic highlighting the pros and cons of 44 tools that every entrepreneur and small business owner should review and consider using to help manage workloads and teams. Read More

Content marketing can be a valuable marketing strategy for just about any type of business. But there’s an important caveat: the moment a brand tries to push a direct sale through its content marketing, customer trust in the content marketing plummets. Read More