ShawnHessinger submitted the following stories to BizSugar

I promised Susan Oakes a couple of days ago to post this article from a blogger I always enjoy reading, Sonia Simone of Copyblogger, in response to Susan's post "Your Customers Have The Need But Do They Have The Desire?" Check it out on her blog, M4B Marketing, or here at BizSugar posted about four days ago. In the post, in turn a response to another post from Stoney deGeyter of Search Engine Guide, Susan argues that "You need to work out the difference between those customers having a need and those that actually have a desire to take action." Susan is definitely right as far as she goes, but Sonia takes it one step further. Those customers with a "desire to take action" may just be the tip of the iceberg!
Read More
Jason Fried of legendary software powerhouse 37 Signals talks about new directions in small business, one of his great passions beyond software, in this in-depth interview with HP Input/Output. Jason talks about everything from startup funding to the evolution of the new workplace, an idea 37 Signals has done much to pioneer. He also believes much that is important about small businesses and how to run them is pretty universal for everything from high tech firms to more traditional businesses. Hear more of his thoughts in this Web cast conversation Read More
How important is sharing small business news with your network of connections and what are the best ways to go about it? (This applies to BizSugar members, of course, but also to anyone else who uses social media.) Sharing small business news or other information of value is a form of marketing whether you realize it or not. See also the video from Greg Fry of Bloggertone, whose posts appear regularly here on BizSugar.com in this latest edition from our BizSugar blog. Read More
This article from The Daily Beast republished in Business Insider looks at a political trend independent of grass roots Tea Party organization, Wall Street or conservative punditry that the current Obama administration may need to worry over. That trend is the growing disillusion of mom and pop small businesses with an administration they feel has ignored their needs and sabotaged their efforts in a down economy while continuing to make promises and to pay lip service to their role in a financial recovery. What do small business leaders in our community feel about the U.S. government's efforts thus far, or those of other governments around the world, on behalf of small business? Read More

Can Use of Small Business Credit Cards Stimulate Job Growth?

Can Use of Small Business Credit Cards Stimulate Job Growth? - http://www.inc.com Avatar Posted by ShawnHessinger under Raising Capital
From http://www.inc.com 3840 days ago
Made Hot by: jsternal on July 22, 2010 3:40 pm
A study insists use of small business credit cards was helpful in increased revenue and job creation between 2003 and 2008. But since the study was completed just before the worst part of the recession hit, we are left to wonder about the real impact of so much credit. After all, other sources insist that unpayable loans and low customer spending led many businesses to close. I wonder if any of them had run up big bills on their small business credit cards. Read More

Small Business News and Social Media

Small Business News and Social Media - http://blog.diyseo.com Avatar Posted by ShawnHessinger under Social Media
From http://blog.diyseo.com 3840 days ago
Made Hot by: profit613 on July 23, 2010 3:09 pm
This great infographic shares small business news about how social media is really being adopted by small business and even how much success small businesses report seeing after using the tools. As expected, the number of small to medium sized businesses using these services remains low, and so do the percentage of users who say use of the tools has resulted in increased sales. Though the jury is still out, there are businesses that have claimed substantial response to social media marketing, and it seems logical that number will continue to grow over time. Read More

The Klingon Guide to Online Marketing

The Klingon Guide to Online Marketing - http://indiemusic.typepad.com Avatar Posted by ShawnHessinger under Online Marketing
From http://indiemusic.typepad.com 3840 days ago
Made Hot by: BradenM on July 19, 2010 6:20 am
OK. I'll admit it. I'm a huge Star Trek fan, particularly of the vintage 1960's series. And with the growing popularity of a recently launched Star Trek fan site which ranked pretty high on Yahoo! "trending" for Web search earlier last week, I decided to combine my love of pop culture references and online business advice once again. I hope the post is not just entertaining but also informative because it deals with a lot of pretty simple ideas about online marketing I've picked up over the last few years. Enjoy! Read More

Small Business News: Don't Compete on Price

Small Business News: Don't Compete on Price - http://www.fastcodesign.com Avatar Posted by ShawnHessinger under Products and Services
From http://www.fastcodesign.com 3840 days ago
Made Hot by: BradenM on July 19, 2010 4:51 am
If your product is awesome enough, price shouldn't matter. Check out this small business news applicable to just about everyone. The incredible tree house built by a Swedish architectural firm profiled in this Fast Company article goes for $575 per night. Why? The pictures and description speak for themselves. How many other similar experiences like this are there out there? Does Holiday Inn offer comparable accommodations? Certainly not. So the price of a stay at a traditional hotel compared to one in this incredible tree house is really unimportant. Can your products and services make your competitors unimportant? They can if they're incredible. Read More

Small Business News: Using Video For Social Media

Small Business News: Using Video For Social Media - http://www.bizsugar.com Avatar Posted by ShawnHessinger under Social Media
From http://www.bizsugar.com 3845 days ago
Made Hot by: Vincentcromine5 on July 14, 2010 7:00 am
Our latest post at the BizSugar blog shares some important small business news about the growing trend of online video and how it can improve your small business marketing efforts. As I've mentioned before, we'd love to see more video submissions here at BizSugar. Want to share a video link? Simply enter the Web address of a video post on YouTube or another favorite video site in the story url section while posting and start sharing your own favorite online small business videos with the bizSugar community Read More
Check out the statistics for yourself in this comprehensive report prepared by Frank N. Magid Associates Inc. sponsored by video site metacafe giving detailed insight into the rapid adoption of video among online users. If you are trying to reach online audiences, video needs to be a part of your marketing campaign. The report provides details statistics worth review by any online marketer or business owner Read More
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!