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If you want to create a podcast to get your message to potential clients, iTunes could be a great option. Apple's iTunes store recently announced passing the one billion subscriber mark. Podcast downloads are free so neither you nor Apple will make any money from offering the podcasts for download. Read More

A new company gives site owners the opportunity to create incentives that convert visitors into leads. Creatively called Incentivibe, the company was co-founded by CEO Adeel Vanthaliwala and chief technology officer Abdul Basit Munda after they folded up a previous company. The pair realized their Read More

OK. This may not sound much like a post for entrepreneurs or small business owners. After all, Catherine Salway, former Group Brand Director at Virgin, is talking here about what she learned working for someone else. But hold on a minute! That someone else just happens to be one of the most visible Read More

Vine is the new kid on the block as far as social media marketing. You may know Vine as the incredible app that lets you create 6-second videos of life's interesting moments. But did you know it can also be used to communicate your company's message or the central idea of your brand? Vine was relea Read More

Facebook is simplifying its advertising services. The changes will get rid of a number of customized sponsorship formats like Questions, Offers and Sponsored Stories to make way for a new more unified sponsored post that combines product information with added "social context." Changes are slated t Read More

Interest in launching a successful startup is up again it seems. Perhaps that's due to the news of the recent acquisition of Tumblr by Yahoo last week for $1.1 billion. The purchase is likely to net Tumblr founder David Karp something in the neighborhood of $220 million. Don't you wish it could hap Read More

A study shows 85 percent of businesses now use some kind of smartphone in their regular business operations. Meanwhile more of your customers are now mobile. If you're intimidated by mobile technology and aren't sure how it can be used to help your business grow, look no further. This post tells yo Read More

Twenty-six-year-old David Karp is the ultimate rags to riches success story. With today's announcement that Yahoo will buy Tumblr, a social blogging platform he launched in his mom's apartment at at 21, Karp is now a mega-millionaire. Think your small startup can't make it big? Read this story and Read More

Entrepreneur and startup advocate Ben Yoskovitz says that in addition to funding, startup visas and hands off policies, communities interested in spurring entrepreneurship should also consider funding travel programs to startup capitals like New York City and the Silicon Valley. Such travel program Read More

A recent study suggests small businesses are beginning to see more return on investment in social media. At the same time, the study says businesses still struggle with maintaining presence on the largest social media site of all, Facebook. Fortunately, there are many tools and techniques to improv Read More