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When looking for marketing options, consider promoting your business on YouTube. This Work.com Website shows you how. Read More

Marketing guru Seth Godin suggests "flipping the sales funnel". Instead of putting prospects in at the top of the funnel with the hope of getting some commissions at the bottom, flip the funnel, make it into a megaphone and let those who already love your product promote it for you. Read More

Venture Capital investor Fred Wilson talks about what he's learned from both marriage and business about building relationships. Read More

Promoting your business with a free online radio show is easy using available online tools. In this video, Andy Renk of ClickforClients.com shows you how. Read More

Venture capital investor Brad Feld gives advice on how to work with business mentors. Though he is primarily focused on the IT world, his suggestions can apply to many industries. Read More

In the introduction to his book Purple Cow, Seth Godin talks about what it takes to make a company remarkable. Does your company, business or product fit this description? Read More

This article from Fast Company talks about how technology professionals can become involved in reselling software and makes suggestions about the kinds of long term service agreements with customers that can make a business like this profitable. Read More

Think starting a business during an economic downturn is a bad idea? Maybe not, according to this story from The Economist. Though it focuses largely on IHOP's initial startup during tough economic times, there is also an interview with an expert and a survey of successful businesses that started during lean years. Read More

Your company needs both SEO for its Website and paid click adds to bring in customers according to Web marketer Tom Pick. Find out why. Read More

Steve McKee of Business Week talks about identifying your customer base and forgetting about trying to please everyone. There are some good points here about niche marketing but it may be a good idea to avoid positioning your product before you find out who really wants it. Read More