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With the world going mobile, Apps have become a major part of our life. The entire spectrum of smartphone apps has become so huge that now it includes choicest options for all the types of users, and designers are not an exception to that. Read More

Today, with flexible management practices and innovation in technology, we can provide our employees options to work at home. We can even boost their productivity by:

1. Requesting them to dedicate a workplace away from the living space
2. Install time tracking tools
3. Use cloud applications Read More

This Sunday, the world will return to its proper axis as you and me and everyone we know sits back with a flask of grog and a huge roasted turkey leg to “enjoy” the newest season of blood-soaked HBO juggernaut Game of Thrones. Of course, there’s one question on everyone’s mind: Is America’s Sweethe Read More

The only way to get better at something is to practice. You can read up on news, take advice from mentors, brainstorm and come up with new strategies, but the only real way to improve your skill set is to put it to use and gain experience. Read More

Let’s face it, Snapchat is an application that has many of us scratching our heads and wondering if it’s simply something the “kids are doing these days” or if there is valuable as part of a marketing strategy. Read More

Hack the Process Podcast just closed season 1 with a review of the process of selecting guest and the ideas, insights and stories shared. Here are some of their noted guests.

1. Vinay Patankar http://process.st
2. Tracy DeLuca www.resultsmayvarypodcast.com
3. Pace Smith htt Read More

It’s been a while since I posted an AdWords script here, so this month I’ll share an AdWords automation that manages your budgets.

You can skip right to the end to copy and paste the script and run it in your account; or, for those who are interested in learning some AdWords scripting of their o Read More

I spent roughly the first 10 years after college working, in some capacity, within the hospitality industry. I chose a profession within the hospitality industry because I am really passionate about two things that it encompasses: making your guests feel special and helping people have an enjoyable Read More

The content marketing cycle can be divided into stages:

1. Content Creation
2. Content Promotion
3. Lead Conversion

Creation of good content must be complemented with an effective strategy to attract traffic and converting the same into you paying and loyal customers. Read More

Remember back in the day when we referred to people who worked with existing customers as “account managers?” Now, that’s an outmoded concept. The customer-centric era has shifted the paradigm from the stagnant, less personalized role of handling “an account” to the highly personal and goal-driven Read More