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Whenever you mail out your product, you lose much of the control over the user experience. Let’s see how Harry’s elevates this experience from the mundane to a memorable brand touch point. Read More

This year I noticed a theme in many of the sessions I attended for Word Camp Maine 2017—content, content, content. I heard the saying, “content is king” over and over. Why is content so important right now? Read More

We recently redesigned the web site for Pet Care Plus a dog boarding, daycare, grooming and dog walking business.

When Pet Care Plus came to us, they had run into a common problem for business owners who are trying to direct a web design project: their web site did not reflect their brand. Read More

Looking at these three brands can teach you about what goes into building a brand, far beyond your logo. Read More

Communication is key to achieving the best results for your web site design project. Your web design firm can do their best work when you give them the right information at the right time. Read More

Cinnamon rolls, to-die-for chocolate chip cookies and richer brownies than any bakery in town. When Elise Richer decided it was time to open a new retail bakery in Portland, we were thrilled to help her with the branding. Read More

High-quality newsletter design is critical to the success of having your e-newsletter opened, read and clicked on.

10 Design Tips for Better E-Newsletters Read More

It’s well known that email marketing is effective because it keeps you and your organization visible to customers and prospects. It can help you generate and nurture your leads and show off your expertise.

Your e-newsletter should be thought of as the foundation for a successful conten Read More

The most common reason that a prospect decides not work with us is because of the expense involved. And until now, there’s been no do-it-yourself, affordable way to do all the foundational work that’s so critical to getting your brand going in the right direction. Read More

John Maeda is my hero. He’s one of the most visible people to successfully promote design thinking and make it relevant to the business community. His career shows a fascinating vacillation between jobs typical held by designers and posts that are usually for the MBA crowd. Read More