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If you think of social media as a recipe, you’ll need a few critical ingredients. Here are 44 ways to make use of social media, using those ingredients. Read More

Want to fight unfavorable news about your client’s business, news that makes Google’s first page of search results, by writing a fresh Wikipedia article about that client? Think again. . . Read More

Marketing is absolutely essential for getting the word out about your business. But, with consumers that are constantly bombarded with marketing, how do you make your fliers, advertisements (online or otherwise), social media posts and other marketing efforts stand-out from the crowd? Read More

Charity is an investment, not just in the community, but also in the business. To what extent charity is a business investment depends on how closely you align your charitable campaigns with your business goals. Read More

Finding out how much your client is willing to spend is a struggle faced by many entrepreneurs and businesses. If you have no idea what your clients budget is, you are setting yourself up for failure, and you can’t offer them the best solution for their problem. Read More

How does a clueless inventor or idea maker transition to entrepreneur without chocking up weeks of to-do list time?

Time management is one of the unspoken challenges of every new entrepreneur. At the starting gate, one has just so many things to take care of, and so little knowledge of what ste Read More

If you are struggling to increase your search traffic, make sure to start using long tail keywords while creating your content. It’s the surest way to triple your blog’s traffic really quickly. Read More

Every business should explore the benefits of the freemium pricing model. There are so many benefits to freemium, and if the costs for each member are incrememntal, there a good chance this model will be profitable for you. Read More

On the Web, people do not read.They scan. Sure, they might read a news article about politics or the latest discovery in space, but when it comes to seeking information, they scan. Learn how to turn scanners into readers. Read More

You don’t need a hundred outfits, just a few that can be mixed and matched, will do. Here is a primer to the entrepreneurial woman's work wardrobe. Read More