What does your company do? and How can your products or services help customers? are two basic and crucial questions for any company. The way they decide to answer them will make a HUGE impact (positive or negative) in the short and long term...
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Channelship submitted the following stories to BizSugar
Video Storytelling: Unlocking Your Company's Magic
Posted by channelship under MarketingFrom http://www.channelship.ie 4620 days ago
Endurance: The Key To a Profitable Social Media Marketing Programme
Posted by channelship under MarketingFrom http://www.channelship.ie 4627 days ago
Brands and companies spend millions every year in a quest to achieve awareness and transactions. They do it basically by crafting campaign after campaign. Some of them will yield better results than others of course. Here's the BIG question (and problem) with the saviour campaign approach: Who is m
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How To Build A Social Media Listening Station for Your Business
Posted by channelship under Social MediaFrom http://www.channelship.ie 4634 days ago
There's a very simple way to build a listening platform in which you can keep track of all important conversations. All this can be done in less than ten minutes! I made this short video on how you can customise Hootsuite.com to make it work for you as a true listening station, ensuring that the ma
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How To Use LinkedIn: The 3 Biggest Missed Opportunities
Posted by channelship under Social MediaFrom http://www.channelship.ie 4641 days ago
A few weeks ago we shared a video with valuable tips on how to listen to your LinedkIn network, then we wrote about three deadly mistakes to avoid. Today it's time to unfold opportunities you've been missing on this phenomenal business platform.....
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What Are You Afraid Of When Hiring An Agency?
Posted by channelship under Social MediaFrom http://www.channelship.ie 4648 days ago
Fear is the lone barrier almost every product and service has to overcome in order to succeed. I came up with a list of fears for our services that can hopefully inspire you to work on your own service offer.
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How To Use LinkedIn: 3 Deadly Mistakes To Avoid
Posted by channelship under Social MediaFrom http://www.channelship.ie 4662 days ago
Made Hot by: Small Business Tribe on June 26, 2011 2:15 am
We strongly rely on LinkedIn for business networking. Two weeks ago we shared with you how to listen on LinkedIn, today we'd like to show you three heavy mistakes that professionals make on this platform. As a result, they get a negative impact on their reputation.
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Listening To Your LinkedIn Network In Just 10 Minutes A Day
Posted by channelship under Social MediaFrom http://www.channelship.ie 4676 days ago
By now, most of you know that LinkedIn is an indispensable business platform. Many people go the extra mile by using it to connect with professionals and stay in touch but, how many use LinkedIn as a listening tool? How many take the time to read and understand what's going on in their own business
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Blogging Is Dead.
Posted by channelship under MarketingFrom http://bloggertone.com 4682 days ago
Made Hot by: HomeBusinessMedia on June 6, 2011 9:29 pm
How many of you have heard the expression Blogging is Dead! It was first raised in answer to a question in ReadWriteWeb back in 2007 and has since been revisited in various news publications and blog posts on a yearly basis
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The Awareness Angle Companies Miss Out On
Posted by channelship under MarketingFrom http://www.channelship.ie 4683 days ago
When companies aim for awareness they are mainly looking for attention: How can I get people to acknowledge my brand, product, service?. The problem with that approach is that it limits the view and results by having the company/ brand in the center or stage with as many people as possible watching
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Is Your Company A Good Illusionist?
Posted by channelship under StrategyFrom http://www.channelship.ie 4696 days ago
What do professional mourners, Japanese best-men-for-hire and many companies have in common? What's wrong and what wolud be a better angle?
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