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Why is getting your facts accurate for an online audience so important? What can erode the trust between you and your audience? Discover how truth is eroded by three real life examples. Read More

Is there a Dark Lord of the Sith in control of your social media campaign? How can you spot one? These are good questions if you want to maximise your social media investment returns. Read More

Television is an important part of the modern life. But as well as being a social element to our lives, we can also learn a lot about the world to help our businesses. Here are some of the important lessons from television. Read More

How can you create high quality content easily? Here is a simple step by step guide for the creation of your next article. Read More

Some businesses love it, some businesses hate it but should you allow your staff to promote your business via their personal social media accounts. We look at both the advantages and disadvantages. Read More

There are subtle differences between American and British English. The differences can be so small that UK brands are sometimes letting their bloggers use US English on their sites. Yet research has shown that audiences don't like this. So should you be using US or UK English? Read More

Amazon has been accused of having a workplace culture that is demeaning to their staff. Will this impact their marketing as well as their recruitment? Read More

How can explainer videos help support the growth of your business? What is their place in your online marketing campaign? Read More

Going to the grassroots of business can help you learn how to run a better venture. So what can you learn about customer care and sales when you sell at a car boot sale? Read More

Why doe a business blog fail? There are numerous reasons but the majority of blogs fail because of one of these... Read More