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PPC Conversion costs continue their annual trend. The rising expense to run PPC campaigns might not be all too bad. Read how your business can ensure that your PPC campaigns are value for money. Read More

We rely on our websites. They help us generate leads, sales and keep our businesses afloat. But not all perform as they should. What can cause a website to be inefficient and put your business at risk? Read More

Crowdfunding is one of the best new methods of raising capital for a new project or startup business. But not every project is going to be successful. Why do projects fail and what can you do to make yours a success? Read More

Creating a strategy for each marketing channel is not the best option for your business. Why do you need to link all your marketing channels together? Read More

Long is good for search engines but readers rarely get past 200 words. The often conflicting story of how long your content should be is confusing. So what do you really need to consider? Read More

How can you build up trust with your crowdfuning backers? Here are five ways to ensure they know you will deliver on promises. Read More

The latest Twitter feature is poll system where you can ask the audience almost anything. Sounds great in practice and saves time counting hashtags - but is the feature worth your time? Read More

The design of your small business website is very important. Without the right elements placed on your site, it will not generate the best leads or sell your products and services. We look at the top six small business website elements that you have to include! Read More

How can you please the gatekeeper and get through to the boss? This is an important question that can be answered very easily. Read More

If you want to be successful in today's business world, your marketing strategy can't be disjointed. There are many errors that can occur if too many cooks are used in your marketing, here are the reasons why. Read More