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Google has finally made a shot at Facebook by launching their new social network Google+. This could have huge implications on social media if it really is embraced and takes off.

Google has been working on this for a while, and hasn’t been too successful in the past with other “social” product Read More

Sometimes a plain graph, or a bunch of numbers doesn’t cut it. If you are really trying to make a point with your data, an infographic can be a great visual representation to engage your readers or viewers and get them to take notice of what you are trying to say. Read More

A Book Review

I knew of Simon Sinek before I read the book. Through social media I found a link to a great video on TED (see below). The video was very inspiring, and I knew there was a related book, so once I saw it on the shelves I was keen to read it. Read More

Marketing is tricky, and everywhere you look, people are giving advice on how to do it right. Well, I’m a little tired of looking at marketing like that. I cannot help myself, but recently over coffee with friends we were chatting about the marketing faux-pas. We laughed and discussed what NOT t Read More

The biggest challenge of my career lately has to do with responding to email. I try to take some time each day and answer it all but when you get hundreds of inquiries, pitches, and solicitations each day, it doesn’t make you want to log in. Read More

Webinars, when done correctly, can form an amazing part of your online marketing plan and strategy. Webinars can really showcase your expertise and skill in a way that no other method currently can.

If you are considering using webinars as a tool to provide education as well as inadvertently pr Read More

I have stumbled upon a very interesting new business professional networking site. The site seems like an extension of Linked In, and it is called “Business Exchange“.

The website owners describe it as... Read More

The frequency of mobile social networking grew about 10% between the three-month period ended January 2011 and the three-month period ended April 2011, according to comScore Read More

What’s the real cost of social media? Last week we looked at an interesting infographic on the value of social commerce and today we wanted to share another interesting infographic on the cost of social media. So how do your social media costs compare? Read More

One minute, there wasn’t a single Group Buying website around, and now it seems like every second website is offering group buying deals - from Groupon in US, to Jump on it/ Living Social and Spreets in Australia.

But does all this popularity really give great deals to customers, as well as busi Read More