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Have you ever considered what your signature says about you? One of the most famous signatures revealed a courageous patriot. John Hancock intentionally signed his name to the Declaration of Independence with a flourish, indicating his support for the American Revolution from British rule. Even now, “putting your John Hancock” is a euphemism for signing your name. While it’s unlikely any of our digital signatures will pack that much punch, we can definitely make good use of the real estate under our name. Read More

If you're a small company without a lot of resources or time to dedicate to your software environment, you're probably missing out on a lot of technology that could help you grow your business. Read this post to find out how you can get some of your wishes granted. Read More

Public speaking is a great way to establish your authority and generate leads. It's also a time-consuming effort. Delivering a compelling presentation is only half the work. Read this post to discover 7 ways you can keep continue to gain influence once you've left the stage Read More

How effective is content marketing? Is it possible to develop a quality piece of content and get 1,000 clicks on it in a single day? John Bottom from Base One is trying to find out at the IDM B2B Marketing Conference in London. Read this post to find out more and how you can get involved. Read More

While a lot has been said about the benefits of document scanning systems, not a lot has been written about the risk a company is taking if they don't do it. Read this post to discover 5 ways a document management system can reduce risk in your company Read More

What you say, and how you say it, reflects on you and your company. You don’t need to be a professional writer to improve the quality of your writing efforts. Take an extra couple minutes with all your business communication and I bet you will begin to see a difference. Read this post to discover 3 tips anyone can use. Read More

If you're using the SharePoint web content management system, make sure your pages are optimized for search engine rankings. This post discusses 9 easy things you can do to help your SEO and recommends 6 things to avoid. Read More

When I started my business, my marketing strategy was to target big companies. While they have bigger budgets and more resources, large enterprises also come with complexity that can bog a sole proprietor down. Read this post to discover 7 reasons I prefer working with small and medium-sized businesses Read More

Establishing a social media presence for your company requires a marketing strategy and consistent execution. When you are a sole proprietor, and you are the major part of your company brand, it can be easy to blur the lines between social media for business and your private life. Read this post to discover four reasons I'm not letting my guard down and joining the trend to post personal photos on Facebook Read More

A recent report from The Social Media Examiner shows small business and sold proprietors are gaining significant benefit from social media marketing activities. This post summarizes the findings. Read More