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The Cambridge Satchel Company Grew From A Kitchen To A Retail Business By Creating A Social Object. I have a look at how the firm leveraged Hugh Macleod's "social object" concept. Read More

About Us pages are ten a penny and most are pretty bland, as if written by the company historian. Here I look at what goes into making an effective About Us page referencing a few great examples. Read More

Following One Of Those "What If" Trains Of Thoughts, I Take A Look At The Merits Of Landing Pages And How They Can Be Integrated Into Web Strategy . Read More

Wading through the colossal amount of published content on how many users the various social networks have is pretty laborious and often devoid of real materiality. I've been using Repinly recently to get my head around what Pinterest has to offer. In this post I share the top categories gaining tr Read More

Negative keywords now play an absolutely vital part of any AdWords campaign. My video explains what they do, what the benefits are and how to add them to your AdWords campaigns. Read More

I've had a crack at making a custom search engine. Turns out it's pretty simple! I've put one together here to use for online marketing advice and tips. I've used the following 14 top notch blogs but will be adding to it.
*Search Engine Land
*John Doherty
*SEO By The Sea
*SEO Gadget
*Kaiser Th Read More

Outbound Linking May Not Be Sexy But It Can Improve Your Search Engine Presence By Building Credibility And Attract Inbound Links. Read More

Here we look at 4 tools that help the busy business keep up to date with industry news, customer interaction as well as finding the next golden keyword . Read More

Keyword rankings can differ regionally in search engines by 4 positions on average. What does this means for businesses? Who is effected? What does the Linkdex Geo-rankings data offer?

Here I look into Geo-rankings, geo-variances and also look at recommendations for local SEO. Read More

Here's my latest blog post on the challenges Google's Author Rank faces. Ultimately a force for good, if we could just leverage it properly. Read More