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Emotions are never too complicated to be solved. People change and when they do, algorithms must too as well. Without adding emotional perspective in your web design you simply cannot link machine logic with human touch. In order to keep up, make sure you update your emotion sensing data by running Read More

So your brand got more followers. Congratulations!

But just how “Good” is your growth? As more people join social networks worldwide, is the value of your brand audience depreciating?

The team at Trackmaven analyzed over 26K brands across all industries to surface social media trends in follo Read More

“Facebook Audience Insights can help you create a strong buyer persona using your established customer list, fans of your business, or a few simple details about your ideal customer. You can then use this data to create great products and services, improve the products and services you already offe Read More

How can a business turn Instagram likes into sales? Adopting an effective social media strategy for Instagram is simpler than you may think. It all starts with knowing your audience, and the rest relies on your ability to adapt and refine an approach when targeting customers. Starting with a buyer Read More

SMM is an important tool for promoting products and services. Everyone is aware of the fact that there needs to be at least some plan to wind the campaign. The main thing here is to go in the right direction from the first steps. Otherwise, there is a huge risk of alienating the audience or losing Read More

Setting up an eCommerce store and opening up for business, is not always as difficult to do as you first envisaged, but getting it right is infinitely harder to achieve.

As this infographic demonstrates, there are many ways for your eCommerce store to leak money, even when you think that things Read More

“When it comes to the professional side of social media, LinkedIn is still the top network. Whether you are in a B2B or B2C business, LinkedIn is the perfect platform to get to know and engage with your customers.

Why? LinkedIn is strictly used for business, which means when people sign in, they Read More

On-site SEO doesn't have to be difficult. In this updated infographic, created by Backlinko, you'll discover some actionable strategies that can dramatically improve your search engine traffic. Read More

Since Facebook regularly sees well over 1 billion active users, maintaining an active presence can work wonders for boosting your visibility. Text posts are easy enough to send out, but you may find that your fans don’t engage with them nearly as often as you’d like. If you want to drive conversion Read More

No one wants to see their Twitter cluttered with useless information. If your Twitter account is trending, it comes under the radar of spambots, which are automated tools to grab your trending hashtags and emit links hoping you will click on them.

If you want to keep things clear and easy in yo Read More