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Building a new brand is a daunting task. After all, branding defines the core message and values of your organization, product or service, and it supports and directs all marketing and sales efforts. The brand is what customers and potential customers think of when they hear the name of your compan Read More

Did you know that creative ideas often come at our least optimal times, and that “morning people” are better at solving mysteries insights problems in the evening, while “night people” are better at solving problems in the morning. Read More

So you are back from your travels. You had a brilliant time and you eager to share your photographs with friends and family.

Problem is, they just aren't doing your destinations justice.

Turn snapshots into something special with the help of the digital darkroom. Read More

A ground zero look at how internet users feel about display ads, social media ads, and search engine marketing. Read More

Hashtags can increase awareness, get your content seen by more people than just your followers, and boost your social shares. Read More

A huge part of being successful online is making your content easy for audiences to read. Apply these fundamentals to create readable and shareable content. Read More

"This infographic dives into what it takes to produce viral videos, offers examples of the most popular branded content of all-time, and provides tips marketers can follow to create share-worthy videos for their companies." Read More

Delivering pitch perfect content to a receptive audience means serving up ice-cool information in a way that makes it easy to swallow. Get your measures wrong and the mix is a disaster.

Browse through the content cocktail menu and get creating the sort of content guaranteed to shake audiences up Read More

46% businesses find it challenging to create compelling content, according to Content Marketing Institute. That’s why we present to you some easy to follow tricks and tactics to create viral content that will help you drive thousands of visitors to your site per day without having to spend an arm a Read More

What's in store for digital? Which shifts should marketers be keeping their eyes on?

This new infographic, from MDG Advertising, includes more than twenty trend-setting statistics investigating the prominence of mobile advertising, the rise of Twitter and YouTube, and digital innovation from Chi Read More