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I'm currently at the InfusionCon marketing conference in Phoenix, Arizona.  I'm here as part of Anita Campbell's Small Business Trends team and our objective Read More

Have you noticed that the political pundits have been using the term “Buyers Remorse” in relation to how Wall Street Democrats feel about putting Obama in the White House? I’m not sure that it’s a good idea to mix references to regrets in purchasing with voting — but that’s another story. Read More

If you’ve already got a customer list for doing research, doesn’t it stand to reason that you would use that list for more than just asking questions and collecting feedback? Read More

I'm an NPR addict.  That means that just about every time I'm in the car, the radio is set to our local NPR station.  One of my favorite shows is Weekend Read More

Are you STILL doing surveys the old fashioned way? While most traditional methods have their benefits, there are many other new and improved ways to collect customer feedback that will enhance your relationships with customers AND your profitability. Read More

This is a great time in the year to start looking into what new opportunities you can bring into your business. In order to help you in this respect, I’d like to share some useful link love that you may have missed around the web that can help you build your brand and market your small business. Read More

Are you wondering where your next sale is coming from?  If you are, then you may NOT be using a sales funnel.  This simple tool can help you identify new Read More