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Here is an overview of factors that can enable businesses keep their CRM efforts up and moving. Read More

Here're some crucial reasons that really enhance the significance of a social media consultant in modern business arena. Read More

Therefore, the communications needs to be informal and human. It's about engagement, not about advertising. Read More

Social media sites are no longer limited to peer-peer networking. They have grown up to take center-stage modern marketing landscape. Read More

The shift is from self promotion to user engagement, adding value to overall marketing activities. Social media marketing is communications marketing. Read More

Any opportunity miss can provide major setback to an organization's marketing efforts. However, sometimes it becomes very difficult for an organization, especially small, to tap every collaboration opportunity. And there are several reasons associated with it. Let's not talk about them at this mome Read More

It's all about managing your customers. In today's era of stiff competition, customers are the biggest beneficiaries. The availability of multiple choices for products and services has enabled customers to command enhanced vendor attention and support. Read More