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Google has long tried to make it easier for users to do follow-up searches or search for related content as they browse (examples here and here). Now, Google has updated its iOS app to make suggestions for related content at the bottom of the page. Read More

Your goals are the foundation of your social media marketing strategy. But how do you define those goals? These questions can help guide your way. Read More

No matter if you are a student, professional or home-maker, these tips will help you get more done in less time. Read More

Home pages are typically the most viewed location on a website and your main opportunity to connect with the audience as a brand. Get it wrong, and all of those views will go from potential customers to part of your bounce rate.
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Whether you’ve completed a project a hundred times before or you’re faced with a new challenge, having some kind of formal project request form prevents the whole operation descending into a game of broken telephone and wasted resources.

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Google is testing displaying in the local pack results if the local website returns the keywords you searched for on their website. For example, if you search for [climate control] in a specific region, the local pack might add an additional line to the search snippet, mentioning if the website in Read More

Want your LinkedIn posts to attract more viewers?

Wondering how to increase views and shares of your LinkedIn content?

In this article, you’ll discover five simple tactics to improve engagement on your LinkedIn posts. Read More

Interesting post about what we learned analyzing 281 sales cycles and 1,183 emails. Learn it here too! Read More

Personalisation allows content publishers to create compelling, relevant online experiences that keep audiences on their owned channels for longer. Read More

Want to try some new social media marketing tools?

Wondering which apps can enhance your social media audio, video, and images?

In this article, you’ll discover 24 useful social media tools. Read More