One of the keys to staying sane as a small business owner is developing a system to manage customers and communication efforts. This is especially true if you do not have a large marketing and customer service staff. Fortunately Customer Relationship Management (CRM) systems were developed to help
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Leahrsinger submitted the following stories to BizSugar
How to Pick the Best CRM for Your Business?
Posted by leahrsinger under Customer ServiceFrom http://merchantos.com 4582 days ago
Enhance Your Online Presence With Video - Business Signs.org
Posted by leahrsinger under Online MarketingFrom http://businesssigns.org 4582 days ago
Video is one of the most popular tools for online marketing these days. This is likely due to the fact that technology has become simpler. Anyone can create an online video through a flip video player, iMovie, or their personal computer. And then there’s YouTube, which sees 4 billion video views gl
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The Power of Signs - Business Signs.org
Posted by leahrsinger under MarketingFrom http://businesssigns.org 4586 days ago
We have written before about the power of store signage and how it drives traffic into stores and generates sales. And now, thanks to FedEx Office, we have great statistics to boot. FedEx recently conducted a survey of 1,000 consumers to gauge their opinions on whether signs matter. Lets take a loo
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How to Build an Email Subscriber List
Posted by leahrsinger under Online MarketingFrom http://merchantos.com 4586 days ago
Made Hot by: Squawk Media on May 21, 2012 3:45 am
Having a strong database of leads and prospects is one of the best marketing strategies that a small business can use. But how do you build a quality subscriber list? Simply putting a “sign up here” button on your home page is not likely going to get you the best results. Lets take a look at simple
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15 Tips for a Successful Direct Mail Campaign - Business Signs.org
Posted by leahrsinger under Direct MarketingFrom http://businesssigns.org 4589 days ago
Made Hot by: MindCircusMedia on May 21, 2012 8:42 pm
We’ve all heard that online marketing, social media and blogging are the latest and greatest marketing trends. However direct mail marketing is not dead in the water. So if you’re still doing direct mail marketing – or want to give it a try as a future promotional campaign – here are 15 tips to cre
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Key Elements to Building a Success Business Blog
Posted by leahrsinger under Online MarketingFrom http://merchantos.com 4589 days ago
Made Hot by: sannwood on May 23, 2012 2:05 pm
Do you have your blog running yet? We recently posted about why businesses need a blog and how blogs are crucial to building your brand. We’re taking the discussion a step further by sharing with you the essential elements to consider before you launch your blog. Lets take a look at defining a nich
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Optimize for Local SEO Part 2 - Keywords
Posted by leahrsinger under MarketingFrom http://merchantos.com 4594 days ago
In my last post I talked about the basics of local search — where to list your business online. Once you have your basic listings on google places, yelp, yahoo local, and bing local, you can do more to optimize your web presence for local searches. Today I’m going to discuss finding the right keywo
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Making the Most out of the Memorial Day Shopping Weekend - Business Signs.org
Posted by leahrsinger under SalesFrom http://businesssigns.org 4594 days ago
Are you ready for summer? The season of sand, sun and fireworks does not actually begin until June 20. But it’s a long-standing tradition that Memorial Day weekend marks the beginning of the summer season. Here are four tips to make sure you have a happy and prosperous Memorial Day weekend.
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Are You Writing for Mobile? - Business Signs.org
Posted by leahrsinger under MarketingFrom http://businesssigns.org 4595 days ago
You are probably familiar with the expression that guides real estate: location, location, location. In today’s world of marketing and the increasing trend toward mobile, we may soon find ourselves uttering the phrase, Keep it simple, simple, simple.
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Is Your Business Using Rich Snippets?
Posted by leahrsinger under Online MarketingFrom http://merchantos.com 4595 days ago
Anyone who has done a Google search in the last two years has probably noticed their search engine results page looks different. No longer is the Search Engine Results Page (SERP) filled with lines of text. Many results now contain rating stars, images, and vital information. These data-rich result
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