Reputation management is a hard thing for many organizations to understand because it's not measurable. Gini Dietrich provides eight steps to get you going
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Lkpetrolino submitted the following stories to BizSugar
Reputation Management: Eight Steps for Online Repair Spin Sucks
Posted by lkpetrolino under Public RelationsFrom http://spinsucks.com 3335 days ago
Made Hot by: BizWise on March 6, 2015 10:48 am
Three Approaches to Effective Brand Storytelling by @lkpetrolino Spin Sucks
Posted by lkpetrolino under MarketingFrom http://spinsucks.com 3341 days ago
You need to know your audience's 'frames' in order to craft stories that sell.Laura Petrolino explores Pareidolia, and what it means to brand storytelling
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Communications Planning: Why More is Not Better by @lkpetrolino Spin Sucks
Posted by lkpetrolino under MarketingFrom http://spinsucks.com 3346 days ago
Are you overtraining when it comes to your communications planning efforts? Laura Petrolino has the why the "more is better" philosophy is not effective
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Valentine's Day Tips for Communications Pros
Posted by lkpetrolino under MarketingFrom http://spinsucks.com 3349 days ago
Valentine's Day is over. But if you're still looking for that special someone, here's how communications pros can use their skills for a successful dating strategy
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Social Media for Government Communications
Posted by lkpetrolino under Social MediaFrom http://spinsucks.com 3353 days ago
Risk averse organizations often fear using social media in their communications strategies. But fear not! With good strategies in place you'll build community and reap the rewards
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Growing a Business: The Jump Shot Strategy
Posted by lkpetrolino under StrategyFrom http://spinsucks.com 3361 days ago
What does basketball have to do with business? Find out why every entrepreneur should take a lesson from Kenny Sailors, inventor of the jump shot
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Understanding the Real Influencers for Your Buyers
Posted by lkpetrolino under SalesFrom http://arcompany.co 3367 days ago
Do you really understand what influencers your buyer's decisions? Find out how to support the buyer's journey by using the four media types.
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Client Service is in the Details
Posted by lkpetrolino under Customer ServiceFrom http://spinsucks.com 3368 days ago
Do the details make or break how you provide client service? Laura Petrolino shares her tips on communicating in a way that builds client trust
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Personalized Communications in the Digital World
Posted by lkpetrolino under MarketingFrom http://spinsucks.com 3370 days ago
Personalized communications is more than mail merge and birthday autoresponders. Laura Petrolino shares how to communicate effectively with your clients
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Effective Marketing from Bob the House
Posted by lkpetrolino under Social MediaFrom http://spinsucks.com 3374 days ago
Think your product is boring? Too dull to make hearts race? Read on, as Laura Petrolino shares a love story - and how effective marketing made it happen.
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