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The number of self-employed workers in the US has surged by nearly one million since 2016, now totaling approximately 16 million, as per Census Bureau data analyzed by Chamber of Commerce.
Many individuals are attracted to self-employment due to the flexibility it offers and the opportunity to be Read More

The media platform OpenFortune recently announced its partnership with OpenAI’s ChatGPT to generate fortune messages for their fortune cookies. While primarily aimed at providing an improved consumer experience, these AI-written fortunes can also offer inspiration, motivation, and guidance to small Read More

Influencer marketing has been on the rise for many years now, but how many marketers really understand how to use the tactic effectively? It’s not really about buzz.
A traffic boost is fine, but how often can you really reach out to niche influencers to collaborate on something? They have their ow Read More

NFIB’s Small Business Optimism Index witnessed a decline of 0.8 points in March, resulting in a 90.1 score, remaining below the 49-year average of 98 for the 15th consecutive month.
Inflation emerged as the primary concern for 24% of small business owners, marking a four-point drop from the previo Read More

Although this post takes starting point from retail industry. It is valid also for all other industries including B2B.

And you should consider yourself lucky.

Now is the best time ever to build real customer relations. Long term relations that are not solely based on new arrivals, special Read More

Affiliate marketing programs offer opportunities for you to monetize your blog, website, or social media handle. By joining affiliate marketing programs you get paid through commissions for driving traffic to a company’s website in exchange for a commission on any purchases made.
With it, you can Read More

Small businesses can use grant funds to revitalize communities, recover from challenges, or create quality jobs. This week, government agencies and corporations launched several opportunities that cover these various goals. Read on to learn more about these programs. Read More

During COVID, something changed with how people worked and what they were willing to do at work. Small business owners struggled to find qualified people with the skills and dedication they needed to fit jobs inside their organization. Read More

Everybody talks about AI. Tomorrow is already here. AI, the guy next door, your the savior in distress. Or?

AI creates opportunities, development and growth.

Do you use it? Maybe you you use it more than you think.

Martin is using it.... and Carina as well. Hear more about where and whe Read More

The pieces of the content creation process are starting to get together. Maybe as a tangram?

My three words for the new (Persian) year: Coin(age), Trade, Victory (sign).
B.N.P. toolbox: Blogging, Newsletter(ing), Podcasting
L.I.F.T. framework: LinkedIn, Instagram, Facebook, Twitter
Live strea Read More