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For B2B marketers, email is one of the most effective tools in your integrated marketing strategy. Here’s how to nail it. Read More

A recent study shows that content marketing and email marketing have emerged as two of the most effective lead generation tactics — while social media is getting left in the dust. Read More

Want to nail new business prospecting and lead gen for your small to midsize business or agency? This free workshop should be on your must attend list. Read More

Robots invade Lowe’s, Google moves into the healthcare space, and how consumers really feel about streaming video. Read More

One of the most profound changes in the wake of the explosion of digital technology has been in the relationship between brands and the media. Read More

Want to improve your marketing automation ROI? The key is making sure you have the right processes and team in place. Read More

When you consult with your suppliers about their products, do you ask questions related to the product safety and compliance of those products? What third party testing has been performed? And if you are consulting with your customers, do you ask these questions of them as well? Who will be using t Read More

Want to win at brand journalism? Follow some basic rules and you’ll be on your way. You can download the full whitepaper at How to be a Brand Journalist when you check out the article.
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Facebook iOs app now let’s you see related stories from pages you like. Content creators should take advantage of this new feature.
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CEOs who get the role social media can play in terms of brand image, relationship building, and showing the human side of business are a rarity. While their numbers are slowly increasing, the majority of CEOs (and many of their colleagues in the C-Suite in general) are still largely ignoring social Read More