Morecowbell submitted the following stories to BizSugar

Consumers Using More Coupons

Consumers Using More Coupons - http://www.retailerdaily.com Avatar Posted by morecowbell under News
From http://www.retailerdaily.com 4699 days ago
Made Hot by: on September 11, 2008 4:50 am
Seven in ten consumers (72%) use more coupons now than six months ago, some three-quarters of them (equating to about half of all consumers) ascribe the increased use to the troubled economy. About 8 in 10 (81%) of the 1,386 consumers surveyed say they use coupons for grocery items. About half (51%) of those polled said their main coupon source Read More

Consumer Online Behavior Changed by Financial Worries

Consumer Online Behavior Changed by Financial Worries - http://www.retailerdaily.com Avatar Posted by morecowbell under News
From http://www.retailerdaily.com 4699 days ago
Made Hot by: on September 12, 2008 4:14 pm
Brands that fail to embrace and engage in online consumer dialog are set be among those most severely affected by an economic downturn, according to research conducted in the UK by E-consultancy, Logan Tod and immediate future. Some 64% of UK respondents surveyed said they would reduce their spending generally in view of the deteriorating econ Read More

10 Must-Do Steps Before Firing an Employee

10 Must-Do Steps Before Firing an Employee - http://hrdailyadvisor.blr.com Avatar Posted by morecowbell under Human Resources
From http://hrdailyadvisor.blr.com 4717 days ago
Made Hot by: stillwagon428 on August 26, 2008 1:31 am
Nearly 90 percent of discrimination charges are discharge-related. The reasons are obvious: Terminations cause hard feelings, create economic need, and destroy feelings of loyalty, says today's expert. What can HR do? Read More

8 pricing strategies to get more profits

8 pricing strategies to get more profits - http://www.smallbiztrends.com Avatar Posted by morecowbell under Marketing
From http://www.smallbiztrends.com 4720 days ago
Made Hot by: on August 21, 2008 7:06 pm
Each pricing strategy asks you to use psychology with your customers. Most of these strategies have stood the test of time — for a reason. They play to human behavior. Try some of these strategies and see what they do for your business. Read More

Search Engine Optimization Tip #14: Fix Duplicate Content

Search Engine Optimization Tip #14: Fix Duplicate Content - http://www.vizioninteractive.com Avatar Posted by morecowbell under Online Marketing
From http://www.vizioninteractive.com 4720 days ago
Made Hot by: on August 22, 2008 2:54 pm
Let's talk about fixing duplicate content on your web site. The search engines, mainly Google, do not want to index duplicate web pages on your web site: it takes up room in their database and slows down their indexing and crawling. What really is duplicate content? In your mind? In Search Engines' minds? Google takes a scientific approach to Read More
Google's $3.1 billion investment in DoubleClick may finally be paying off: the company has announced it is using DoubleClick's technology to improve AdSense. Read More

Press Releases and Search Engine Optimization

Press Releases and Search Engine Optimization - http://searchenginewatch.com Avatar Posted by morecowbell under Online Marketing
From http://searchenginewatch.com 4734 days ago
Made Hot by: on August 8, 2008 2:20 am
Many companies still don't take advantage of SEO. There are many, however, that issue press releases on a regular basis. What they don't understand is that press releases can be part of your SEO efforts, and can be used to gain presence in the editorial results of the search engines, even if it's not a direct presence for your actual domain. Read More

Using decoy marketing offers to increase perceived value

Using decoy marketing offers to increase perceived value - http://www.seobook.com Avatar Posted by morecowbell under Marketing
From http://www.seobook.com 4741 days ago
Made Hot by: McLaughlin on July 31, 2008 10:32 pm
Examples from an interview with Dan Ariely, author of Predictibly Irrational, on how companies can increase perceived value and get their customers to spend more by creating a decoy offer. The decoy marketing offer introduces false choices to make another choice look more appealing. We have a hard time valuing offers, but are relatively good a Read More

Using GPS to predict successful retail locations

Using GPS to predict successful retail locations - http://www.nytimes.com Avatar Posted by morecowbell under Marketing
From http://www.nytimes.com 4774 days ago
Made Hot by: on July 1, 2008 4:01 am
We're in the midst of a boom in devices that show where people are at any point in time. Global positioning systems are among the hottest consumer electronics devices ever and cellphones increasingly come with G.P.S. chips. All of these devices churn out data that says something about how people live. Such data could redefine what we know abou Read More

Forget branding, invest in relations

Forget branding, invest in relations - http://www.financialpost.com Avatar Posted by morecowbell under Marketing
From http://www.financialpost.com 4816 days ago
Made Hot by: on May 19, 2008 1:39 pm
The majority of business owners could be headed for disaster this year. Small business does best when it acts like small business. It does poorly when it blindly attempts to copy big business. The results of an Ipsos-Reid poll in March, 2008, should scare you. It found "a majority (59%) of small to medium-sized business owners have identified Read More
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Share your small business tips with the community!