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A little Thursday inspiration to help keep you moving forward from humble beginnings to fulfill your absolute potential. Practical guidelines applied consistently can yield great long term results. Read More

Social media may be a useful tool in the shed for brand promotion and general online presence, you should avoid relying too heavily on any one marketing channel. Diversification, including a strong mailing list for engagement, provides the best solution for maintaining engagement under changing con Read More

Establishing and defining your brand message and feel is essential to creating the authority that your readers want to experience. From the name to the message - recognition and trust are necessary for success. Read More

Do you know when you are getting the most visibility on your posts? Why spend so much time and energy writing, researching, curating and scheduling if you aren't going to maximize your brand presence? Read More

Moving to a new place can really hurt your access to the experts you count on every day. Once you relocate, spend some time rebuilding those connections and making yourself more effective. Read More

Writing a book may seem daunting and time consuming, but they payoffs can be amazing. Self publishing has opened the door to extensive content creativity, and here's a list of great reasons that writing a book can help you promote your personal brand. Read More

If content is king, then writing a book is the apex of content creation. Self publishing may not be the secret to getting rich, but here's a list of the other great reasons that writing a book can help you promote your personal brand, products and message. It may seem daunting and time consuming, b Read More

We don't like to think about replacing people with automation, but if you're a small business that's just getting started, creating more with less may be essential to your viability. New software solutions can help you leverage your current employees to their maximum potential and keep payroll cost Read More

Some good ideas for optimizing your marketing automation. It all boils down to getting and staying organized, from your email campaigns and list managers to the multitude of capture forms and testing results that you undoubtedly have completed. Read More

Understanding your customers better is the key to providing great service and appropriate buying experiences. If you can manage to wrap your mind around some different perspectives, you might just learn something useful that will benefit your bottom line. Read More