BizSugar.com › User › prussakov › Submitted

Fiverr is a great platform used by multiple upright affiliate marketers. However, fraudsters also use it to swindle pay-per-lead affiliate programs. Examples, red flags to watch out for, and analysis in this post. Read More

While Amazon's European subsidiaries still represent a powerful force in many European markets, the continent is, actually, pretty segmented with "Amazons" of their own operating in various countries. This list will help those looking to expand their online presence to Europe. Read More

1. Clean up your affiliate programs;
2. Start spending at least 80% of your time on affiliate recruitment and activation;
3. Segment your affiliates, customizing your approach to them;
4. Focus on optimizing the conversion of your affiliate-referred traffic;
5. Analyze customer click-stream and Read More

I think they are:

1. Leaky Websites
2. "Autopilot" Approach to Affiliate Program
3. Unclear or Absent Program TOS
4. Nonexistent PPC Policy
5. Noncompliance With FTC Rules on Endorsements & Testimonials
6. Embarrassing Commission Rates
7. Short Cookie Life
8. Commission Drops
9. Late Pay Read More

After all my books, speeches, and numerous requests, I am excited to announce that on March 18, 2014 I will be holding an in-person intensive Affiliate Management Workshop for advertisers. Read More

To prove affiliate marketing's "seriousness" a good starting point would be to analyze the ROI it yields (for merchants/advertisers). We've discovered an average being $7.15 net brought in per every $1 spent. Read More

What is Hummingbird, how this newest Google's algorithm update works, and how does it affect your small business... Read More

Cookie stuffing is wire fraud (i.e. a serious criminal offense). However, Converto sees that "when inspecting new clients" they "typically see that around 10 percent of their affiliate traffic is driven by cookie stuffers so there is still a ton of money being made by this form of fraud." Read More

A merchant wrote: To "create stronger relationships" with "our affiliates ...we are going clear out all of our inactive affiliates that have grown to a large number through the years." Seriously? Instead of activating them, you'd rather kick them out? Read More

1. Avoid Leaks,
2. Optimize Creatives,
3. Offer Dedicated Landing Pages,
4. Do Competitive Intelligence,
5. Offer Promos & Coupons,
6. Provide a Marketing Calendar,
7. Entertain Co-Branded Initiatives,
8. Equip with Lists of Best Sellers,
9. Provide Demographic Data,
10. Motivate Continuou Read More