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Creating content is NOT enough. To attract the perfect customer with must understand who they are and more importantly, who they are not. Then craft messaging that speaks specifically to that person or business in the way they wish to be spoken to. Read More

Jay Baer from Convince and Convert stops by the Content Warfare Podcast this week to discuss his new book Youtility and why the successful maketing of the future will actually be “Useful” to our audience. Useful marketing transcends the transaction giving consumers tools or resources they actually Read More

If you're currently using Google Plus to build authority online than you're aware of just how hot a topic Google Plus Comments are and the impact they could potentially have a blog that properly leverages them. Read More

As the story goes, Doctor Emmett Brown invented the flux capacitor from a vision he received in 1955, after slipping off his toilet while hanging a clock and subsequently bumping his head on the sink. Read More

Google Plus is the keystone to the "New SEO" and who better to breakdown the impact Google Plus has on SEO than Jesse Wojdylo of Wojdylo Finance. Read More

This creates an opportunity for anyone who targets hidden long-tail keywords, as there is significantly less competition and making it much easier to rank for. Read More

Storytelling is embedded in our DNA. Before human beings were putting their stories on cave walls, they were passing along survival strategies through stories. Read More

Creating more content for your business or brand or mission has nothing to do with making time or coming up with new ideas. You simply have to write. Read More

Authenticity in professional content marketing is selling the human in your business to the humans buy from your business. Learn how here... Read More

In episode #25 of Content Warfare Podcast we answer my most frequently asked question; How do I create a Wordpress blog and what tools should I use? Read More