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The concept of channel management and its benefits – increased sales through the channel and business growth – are not new. But companies in 2013 want to make the most out of their channel managers’ time and resources by integrating their channel management best practices into a single system. Read More

The top four channel management practices for gaining maximum mindshare and quality engagement from your indirect sales channel partners Read More

To get the most out of your PRM software, you need a system that is designed to effectively incorporate the following four keys of channel partner engagement. Read More

Effective communication is one part of the 4Core best practices for channel management. The 4Core best practices provide a proven method for improving the quality of indirect sales channel engagement. Read More

There are four major elements your channel management team has to stay on top of to allow your dealer partners to do their job – which is selling your company’s products – most effectively.
By implementing a PRM system you can ensure your channel partners are receiving the support they need Read More

Social media is an important component in your marketing plan, but only one piece of a holistic inbound marketing strategy. Read More