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Of all social media platforms, which other than Facebook is more apt to be crowned king? With active users surpassing any other social media platform out there, choosing not to implement it in your social media marketing strategy can be a painful experience you will never forget. Read More

To truly become influential, brands need to gear the overall experience to create value that consumers cannot get anywhere else. The key to getting to this level is finding an impactful way to build strong relationships that ultimately lead to brand loyalty. Let’s explore three ways you can create Read More

If you’re looking toward spending more on your content marketing, it’s important to understand just what it is and how you can improve your efforts to create campaigns that will stand out in an increasingly crowded marketplace Read More

There comes a point with running a business when you’re going to need some assistance in accomplishing tasks. Whether you’re a one-man show who has an increased workload or you have a small team but they don’t possess the skillset you need to complete the job at hand, freelancers are an economicall Read More

I want to teach you how to write a roundup post, or as I like to refer to it: “writer’s block post.”

The good news is that it takes little actual writing or creativity to create a roundup post. However, there will be some effort spent editing, emailing, reminding people to respond, and then putt Read More

Presentations help speakers to communicate their messages clearly to the audience. Sometimes people lose focus and concentration when a speaker talks endlessly from his notes. Some speakers can keep the audience engaged without a presentation but most people need presentations to keep the audience Read More

Here are 4 valuable tips to write a great resume that will capture the attention of the recruiter for the perfect marketing job. Read More

The last few months have been a rollercoaster. You developed a new product, spent late nights tweaking the design and hired a manufacturer to make it.

Now it’s time to prepare it for the market, and there’s only one way to do it: build an awesome marketing team. You don’t want any ordinary marke Read More

Even if you don’t maintain a customer-facing role yourself, you’re probably no more than one degree removed from someone who does – and if you know what’s good for your business, you’ll make an effort to check in with the public face of your business each week. But are you making the most of this g Read More

Sales and marketing go together like peanut butter and jelly. With constant conversations, we can learn from each other and keep the sales rolling in. Read More