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An effective marketing strategy that should not be overlooked is good old fashioned advertising.

But remember, in today’s social media connected world, we’re not talking about ads developed by mad men over three martini lunches, we're talking about advertising with a social media twist. Read More

This post is part of our Twitter for Business: Fundamentals Series

So, you’ve gotten a Twitter account. Now you're asking yourself Now What?’ Don’t panic… Think about how your tweets might add value to your followers and you can't go wrong.

This post will give you some great categories of twe Read More