“We didn’t set out for reddit to be a big player to this campaign,” said Kyle Luhr, a senior digital strategist at TBWAChiatDay who worked on the Nissan campaign. “We had a plan for it, but were honestly surprised by how big it got.” The original reddit post spawned several other reddit threads a
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Tcamba submitted the following stories to BizSugar
Cheatsheet: How Brands Can Win Reddit
Posted by tcamba under Online MarketingFrom http://digiday.com 3959 days ago
Made Hot by: maestro68 on February 5, 2014 7:42 am
Google states it will buy Nest Labs for $3.2 bn
Posted by tcamba under NewsFrom http://www.business-mania.com 3959 days ago
Google will pay $3.2 billion to purchase Nest Labs, which develops high-tech versions of apparatus like thermostats and fumes detectors, in its second-largest acquisition ever.
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When incompetence is pure brilliance: J.C. Penney’s sloppy tweets grab spotlight
Posted by tcamba under NewsFrom http://www.washingtonpost.com 3959 days ago
Made Hot by: mikehartman1 on February 5, 2014 2:05 pm
Two poorly-typed tweets from J.C. Penney earned more than 41,000 retweets during the Super Bowl. For comparison sake, in the week leading up to the game the account averaged only 20 retweets per tweet. Typing correctly and accurately was limiting J.C. Penney’s impact on social media. English teache
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Bayts.com emerged as the peak job portal in West Asia
Posted by tcamba under Success StoriesFrom http://www.business-mania.com 3959 days ago
Made Hot by: deanuk on February 5, 2014 4:43 pm
Failure stared the founders of bayt.com, a West Asian job portal, in the face following the dotcom bust of 2000. They had neither a strong occurrence neither deep pouches. Yet today, bayt.com is the premier job portal of the region. Its traffic, revenue, job postings and profitability are higher th
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Tips for Working With Blogger Advocates [Infographic]
Posted by tcamba under Public RelationsFrom http://www.marketingprofs.com 3960 days ago
Made Hot by: deanuk on February 4, 2014 3:17 pm
Want to work with blogger advocates to spread the news about your brand? Here's what you need to know.
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Six Public Speaking Tips That Help Your Marketing, Too : MarketingProfs Article
Posted by tcamba under Public RelationsFrom http://www.marketingprofs.com 3960 days ago
Made Hot by: seobromino on February 4, 2014 3:15 pm
Using some of the concepts that have the power to make or break your public address, you can dramatically transform the effectiveness of your marketing campaigns. The best part? You ...
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#SocialSkim: Super Bowl Ads, Shareable Content, Grammy Goods, Biz Apps, More!
Posted by tcamba under Social MediaFrom http://www.marketingprofs.com 3960 days ago
Made Hot by: steefen on February 4, 2014 2:12 pm
Get your a-la-carte awesome this week: from VW's mundane Super Bowl ad to Ogilvy's design tips for making shareable content. We've also got your Grammy goods, a treasure trove of ...
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How To Market Consistently When You Have NO Time
Posted by tcamba under MarketingFrom http://smartsimplemarketing.com 3960 days ago
Made Hot by: techmedia on February 4, 2014 7:55 am
You know you need to market consistently. You have the best intentions of doing so, But you find yourself constantly distracted by the phone ringing, email piling up, invoices to send, clients to help, voicemails to return and the paper that is growing out of your desk.
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Helsinki-based BlindSquare helps the visually impaired get places
Posted by tcamba under StartupsFrom http://yourstory.com 3960 days ago
Made Hot by: Copysugar on February 4, 2014 11:37 pm
Two hundred and eighty five million people, almost four per cent of the global population, are visually impaired worldwide and 39 million of them are blind, according to the World Health Organization. These are the people mobile app, BlindSquare attempts to help.
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EasyLaw pivots to an online marketplace model, connects legal & tax experts with clients
Posted by tcamba under StartupsFrom http://yourstory.com 3960 days ago
Made Hot by: Copysugar on February 4, 2014 11:37 pm
First time entrepreneurs face a plethora of challenges while setting up their maiden ventures. Dealing with legalities, accounts, taxes etc. eat up a significant time of novice entrepreneurs. Motivated to solve this pain point, Ridhish Talwar and Dhruv Jain launched Easylaw in 2011 to offer standar
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