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Many accounting software are more similar than different in terms of features. Standard modules include general ledger management, invoicing, and payment processing.

So aside from key features, when choosing the best accounting software for small business in 2017 consider these other aspects: ea Read More

The past decade has been a flourishing time for cloud solutions as they’ve quickly become a new industry standard for companies worldwide. As industry insiders, we’ve decided to add our contribution. Our aim was to shed some light on current trends in cloud sector, as well as look into their neares Read More

There’s never been a better time than right now to be a SaaS company. In fact, the market is growing so quickly that Gartner’s 2012 prediction that it would reach $22 billion by 2022 has already been proven woefully wrong (however optimistic it might have been at the time).  In 2014, Forrester esti Read More

Customer engagement is an obligatory paradigm for every business to lead and make its roots strong. With the ever increasing competition, it’s not only your product or offering that will distinguish you. But an overall experience and customer journey outlines your business impression on others. Kno Read More

Recently I have been thinking a lot about one issue very close to any SaaS owner’s heart - the product / market fit. In my research I may have uncovered some intriguing facts. Because, you see, it may be that the product market fit actually doesn’t exist. Read More

You work your heart off on an excellent idea, you come up with a cool software, that you believe, will be loved by its users, you put it on your website for people to subscribe and... pause! Nobody shows up, and you are stuck. Notice any software on an unsuccessful SaaS startup that is just 'stuck' Read More

70% of B2B marketers produce more content than they did a year before. Given that you should publish your content across so many channels, it is virtually impossible to do everything manually, here’s a list of 21 Content Marketing Tools you should get familiar with and automate your work! Read More

It’s one heck of a challenge, isn’t it?
You’ve built a fantastic product, developed the exact solution to your target audience’s major pain point. You’ve done all the testing too and you know that it works.
And now you need to convince potential users to try it out.
You have to find a way to per Read More

A solid content marketing strategy is the foundation of every startup’s growth.
But from my experience, you get much more return if its managed by a person inside the company.
This post is a good starting point to a process of finding one for your company. Read More

Knowing what makes people click is essential for any online business, regardless of its size and field of expertise. Understanding your visitors means you can get on the same wavelength with them, which is ultimately the goal of most Internet marketers. Read More